Black Marble Consulting in Review

Show Pony or Work Horse?

2011-09-25T13:00:00.000-07:00

Are you a "Show Pony" or a "Work Horse?" Both of these types of people have pros and cons and most businesses need a mixture in both leadership and follwership of these types. What spells trouble is when a department or business becomes filled with only one type!

Show Ponies are known for their dazzling sense of panache, fashion and latest grasp of technology. They are often on the cutting edge and are trendsetters. In groups they often draw attention to themselves while highlighting their friends. Imagine that friend of yours that is always "on stage." Frequently concerned about appearances, the Show Pony likes to be part of a group that lavishes attention on them. They in turn become evangelists for those things which interest them. What is great about the Show Pony is the amount of energy they bring to any given venture. Their enthusiasm is infectious and before you know it, large groups of people a drawn to them like moths to a flame. Show Ponies are actually pertty easily bored, and if it isn't about them, they generally have the attention span of a fruit fly. They flit from concept to concept, group to group and fad to flash.

Work Horses on the other hand are plodding, deliberate, consistent and are highly stable. They tend to show up and get it done. They may not be innovative or insightful, but just keep working. They know they aren't the Show Pony and sometimes that may bother them. They often don't understand why more people don't see their value, after all, they do most of the work, right? Work Horses don't need an entourage and frequently disparage those they perceive as Show Ponies in private (often with other Work Horses), but secretly want the accolades that seem to come to the Show Pony. On the plus side, Work Horses rarely complain about tasks given to them and understand their own limitations far more quickly than others. They tend to be more mature in their decision-making and will admit to being wrong more easily than some.

There are two sub-breeds which are quite rare.

The Work Pony, is the individual who often has their reach exceed their grasp, much to their surprise. Often young and inexperienced (literally or mentally), they simply don't understand their own limitations and preconceptions. Many of us have already gone through this as a phase, but unfortunately for some of us, we never move beyond it.

Finally is the Show Horse. This type not only has the strength to get it done, they get it done in style. They lead by example, often perform the tasks that others think are "beneath them" and still manage to make it seem "cool." Many successful entrepreneurs I know fall into this category. They manage to just always seem to get it done and get it done in style.

I haven't come up with a test for this yet, but would be interested in your thoughts on it!

Macau Fitness

2011-09-08T00:09:00.001-07:00

So one of the most important things both Anthony and I have to evaluate when we are in a city is of course, the gym. Thankfully, Anthony had spent the last several months checking out facilities and found by far the best one in Macau.

Recently opened by General Manager Pavlo Lysenko (who by the way, is huge and looks awesome - really bodybuilder big and incredibly nice and helpful - always a plus in my book), and Managing Director Norika Chio, this facility is actually a direct result of their success with Power Nutrition Macau. This is a state of the art facility with over 16,000 square feet and a full range of machines, free weights, class space and equipment.

When I asked them about Crossfit, they don't have much experience with it. It follows a traditional 24 hour / Gold's gym formula. They do have an extensive line of nutritionals and a really helpful staff. Of particular note is Alexander Chan, who signed us up, and Pedro Gomes. Both Pavlo and Luis Machado are trainers in the facility and watching Pavlo train was both inspiring, and he was clearly knowledgeable. Both Anthony and I also like to train where some serious muscle is, and we actually saw some here. Couple of guys training for competition, a few who are obviously in some of the casino shows and women who were also at the same level.

Good music, tanning and modern, western style facilities (think ala Equinox) rounded out a really good experience. I know that I will be back and if Yelp or Google Places let me leave a review here, I would.

Thanks again to all at the gym!

A Powerful No

2011-05-06T17:33:00.001-07:00

Earlier this week, I went to a great seminar (part of the EDGE Series by the SB Chamber) by Chellie Campell on "Financial Stress Reduction." Though the seminar actually ended up being not at all what I expected, I still thought it was amazing. She made one incredibly powerful statement that I felt obligated to blog about:

Without a powerful NO, your yes is meaningless.

That is pretty profound. How often do we as people say "yes" when we really want to say "NO!!!" I would even go so far as to say FUCK NO!

We need to take back not in a negative way, but an assertive way, our own ability to limit our commitments. There is plenty of rhetorical and righteous "no's" out there. I find them most odious when uttered by the religious zelots or ultra conservative/liberal pseudo-intellectuals who feel that their "no" is somehow superior to others.

I would challenge you to simply offer a strong, firm NO when you need it next. It doesn't make you a bad person. I just makes you clear and your YES more meaningful.

Generating content

2011-05-03T17:30:00.000-07:00

You know, the effort involved in generating meaningful content is substantial. Both of my parents are artists, so I would have thought that I would have come to this realization much earlier in my life.

I had thought because I enjoy the activities of speaking, writing and oration, it would be effortless. Nothing could be further from the truth. Actually, if I am being critical, simply speaking or writing without point is simple and relatively effortless. Writing and speaking cogently, effectively and clearly is what requires the effort.

A client recently told me that most content generated in the English speaking world needs to be done at approximately an 8th grade level. I find this a bit troubling. Are we so incapable of reading? Is our vocabulary so limited?

It is truly shocking how repetitive we are in our patterns of communication. Not that Wikipedia is the end all of information, but this link provides some interesting facts on our language:

http://en.wikipedia.org/wiki/Most_common_words_in_English

What do you think of your language level? How often do you write or speak in a way that isn't casual? On average, I write 50+ emails a day, at least one professional document/article/communication and take at least 10 phone calls. In a week, I will likely speak publicly or in a meeting format a dozen or more times. I don't feel this is a great deal, but I do feel the effort during preparation and in the record keeping.

Blogging and Patch.com

2011-05-03T17:24:00.001-07:00

Well, I was approached by Patch.com to begin blogging for them. Perhaps this will drive some motivation into me to move forward.

You should be able to see me shortly on http://losalamitos.patch.com/

That or perhaps the soundtrack of "Requiem for a Dream" will provide inspiration. I am certain something will with Anthony in Macau for the next 10 weeks!

Incredible family fun

2011-04-21T13:11:00.000-07:00

So I had the opportunity to go up to the Russian River valley this past weekend to spend time with my "Charming & Gracious" stepmom, Barbara for her 60th birthday. She and I have a very special relationship, as we have both made a conscious choice to be in each other's life. She was married to my dad from the time I was 4 to 16. Pretty important years. Regardless, she is simply a delight.

What made this time so special, beyond her presence was the joy of the people involved. She is simply fabulous. Hats off to you girl! Happy birthday and I am so thankful we are in each other's lives.

Traveling & Comfort

2011-02-25T17:59:00.000-08:00

I can't say enough about JetBlue. They continue to delight me on my recent trips to Miami and Washington, DC. On both flights, I had the entire exit row to myself and their pre-boarding process for all of those in EML (Even More Legroom) seats is fabulous. On both flights, passengers asked to move to those seats and were graciously denied, indicating that you have to prepay for the seats prior to boarding and can't be moved. Best $50 per flight that I spent!

I also found due to their endless snacks, I felt good about my nibbles, comfortable getting additional beverages as needed and felt renewed and refreshed upon arrival at every destination.

Why don't we remember the little things with our own clients? Make sure that we can provide simple but appreciated amenities in our offices, work spaces and be courteous of other's comfort. If we get a little kindness and comfort, the probability is we will pass it forward in our next interaction, making everyone more relaxed and ready to get the objectives done.

Making it on Main Street

2011-01-18T12:32:00.000-08:00

It’s a new year and like many Main Street, USA locations, there are changes on ours. What allows a business to “make it” over time? Surely there are some lessons to be learned from various businesses that have flourished over the years.
I took some time to talk to business owners who have been in town for years and those who have taken over long term businesses. Others, who are relatively new had other things to add to the mix.
Just in the last few years, I have seen dozens of businesses go out or change locations: Gee’z, Minx, the Alley, Cinnamon Productions, Grandma’s Cookies, Gallery 212, Barbara’s Beauty, Old Town Travel, White Sage, and the list goes on and on.
Still others have changed hands and flourished, like Bay Hardware. Diana Brunjes, the new owner said, “There is a camaraderie here in town that I haven't ever experienced before, we all [businesses] want to see one another succeed. Main Street is very lucky to have such a large variety of unique and eclectic shops. Sure, the beach helps, but I think it's the shops and restaurants that keep people coming back.” So diversity as a whole and the fact that we look out for each other, as a community is key.

Tarit Tanjisari, owner of Crema Café also felt that focusing on the basics: food quality and customer service have been keys to success. “By trying to delight the customer every time they eat with us, we get them back. We provide not just great food, but an experience they want to share and repeat. Plus, who doesn’t love fresh baked pastries?” In just four years, Tarit and his team has made the Crema Café a destination regionally for epicureans. Just look at his Yelp page! This in turn spills over to other businesses as customers not only dine, but shop and stroll our entire Main Street corridor.
Joe Kalmick, has been a shop owner on Main Street for over 30 years. Recently moving his shop from one side of Main to the other in the 200 block, he looks back and realizes what others haven’t, “businesses have failed because they didn’t match their dreams with the reality of the overhead. What does it cost to open your doors each day?” He also makes a conscious effort to connect with customers so they feel appreciated. “You have to make every effort to have each customer come back. In a town this size, we love the local business and we need to attract shoppers from outside of our own community. Give them a reason to come back.”

Another key seems to be referrals. Joe makes a point of highlighting belinda’s Art on Glass. He will refer business out to her and vice versa as the customers needs might change. belinda also has produced the Arts & Crafts Fair for years, and this level of community engagement has helped maintain her business as one of the art resources for miles around.

Who hasn’t noticed the incredible success of Gabe and Lena Gordon and Beachwood BBQ? They have created a niche and filled to capacity, every night they are open. Actively engaged in bringing their unique approach to basic commodities – beer and barbeque, they have the “Hop Cam” and Twitter feed showcasing what they have on tap. There is a fresh, vibrant energy in their restaurant which invites you back to try new things, like their Alligator & Tasso Stew or such an epicurean brew as Midnight Sun Monks Mistress (sounds tantalizing even as I read it from the cam). Keeping things new and fresh also seems to help a business stay alive in our Main Street.

With fresh and new, there must also be tried and true. Clancy’s, the Irisher, Hennesey’s & O’Malley’s, the “Four Horsemen of St. Patrick’s Day,” all have survived and flourished for decades. They are the good, old stomping grounds for many locals and those who come back to Seal Beach during college breaks or when visiting family in town. Often an impromptu meeting of classmates or reunions can be found at these spots.

Other fresh new expansions like Jacqueline’s Boutique and her second store, just a block away, Ensemble, both are bringing in destination shoppers from all around. French and European flair draw customers in. Recently, she shared with the community a fashion show with both professional and amateur models in her outfits. Again, it is the effort of creating excitement which helps propel her businesses to new heights.

Erik Dreyer-Goldman, of Ask Erik Computer Services has been in two locations – both the 100 and 300 blocks of Main Street. While he enjoyed, the 100 block, as a service provider, the 300 block seems to suit him better. “Most of the 300 block are destination businesses, while the 200 block and down to the pier could be considered more ‘walk in.’ Regardless, the longer you’re in business on Main Street, the more likely it is that you’ll get repeat business if you’re good at what you provide.”
Finally, it is clear that both locals and visitors need to use all of our businesses for them to stay viable. Keep true to your dream, keep your feet on the ground and your ear to your customers and you, like the success stories above, will make it.

The Blessings of Sunny Weather

2011-01-15T12:13:00.000-08:00

I mentioned about a year ago the impact weather has on business and this weekend is another example. Today in Seal Beach is breathtaking - 76F, clear blue skys and dry (but not Santa Anas). The air feels fresh and clean and the day is one of shorts and t-shirts. Nights are cool and crisp. Got to love So Cal!

Consultant or Trainer?

2011-01-10T16:45:00.000-08:00

Being a business consultant is a lot like being a personal trainer. There are two traits in highly successful clients: #1 - They show up on time and ready to do the work. #2 - They are compliant and do what you tell them to do. Successful trainers have it pretty easy, they know how to train the whole client.

As a consultant or trainer, you have to first listen, then direct your client into new directions and behaviors.

It amazes me how many entrepreneurs and small business owners blame others or external circumstances for their lack of success. The reality is YOU are your own slow step. You are the one who prevents your business from growing. Hire someone to help you and then get out of the way. Do what they tell you! It will work out. Promise.

If you want to lose weight, you have to reduce your caloric intake, manage your diet and workout. You don't get that incredible body just by coincidence - you WORK to attain it. Your business is also a reflection of you. What you put into is what you get out of it. Why would your business be any different.

With that said, the issue of compliance matches the basic action of execution. Many of us know what to do, but can't execute on the plan we have, for our bodies or our business. That is why you hire experts. So hire them, let them do their job and just do what they say. You know it is right anyway.

Oh, and one tip for training and weightlifting - when you feel like whining or quiting, just say to yourself, "SHUT UP body and do what I tell you!"

Writing

2011-01-08T14:06:00.000-08:00

People ask about writing - "how do I get better?" Simple, you write. A lot.

Start off by having a goal to simply write to yourself: a journal, blog or even emails to friends and/or business associates. Once you have become accustomed to writing on a regular basis, you should shop your writing around - news outlets, non profits that may need volunteer labor, or even offer to do some work for free for friends and family.

The next step is to consider a longer term project: journal article, research paper, significant publication or even a book.

If you just write it, it will come!

Mastermind

2011-01-05T11:49:00.000-08:00

Today was the first day of my work in forming a Mastermind group. This set of like minded individuals get together to create a synergy of energy commitment and excitement about growing their entrepreneurial ventures. The concept was pioneered by Napoleon Hill in his seminal work Think & Grow Rich.

We should see some amazing results!

Why not share?

2011-01-04T10:41:00.000-08:00

Why must we all own lots of things? Could we own less and share more? That is the simple premise of Gransky's book which I think does represent an important business model of the future. We are beginning to see a rejection of the rampant consumerism which gripped us through the 80's and 90's. People have begun asking - "Do I need that?" Certainly an important question for many people who current sell "stuff."

One of my clients, Main Street Cyclery, will begin accepting bikes on consignment with the vision of "Repair, Refurbish & Resell." Many customers are no longer driven by the need to buy purely new product and as long as the product is of good quality, has a brand backing and a local business to stand behind it, why not buy used? For that matter, do we need all of the items we think we do?

Clothing and food are both items which seem to consume a disproportionate amount of our discretionary income as US citizens. We also spend a good amount on entertainment (TV, cable, movies, etc...). It is interesting to see how many consumers are turning to Netflix and Hulu for content delivery. Again, this is a "sharing" model for business. You don't have to own the DVDs, you get to share a copy with strangers. What do you think?

And now, rest...

2011-01-03T20:24:00.000-08:00

I have been reading The Four Hour Body by Tim Ferriss, and I have to say that it reminded me of an important fact of life: rest.

I know, it is not one of his five rules for weight loss, nor one of the secrets of incredible muscular gains, though he does touch on it. We spend a great deal of our lives rushing to various obligations (both real and ephemeral) and we forget that our bodies, minds and souls need to recover through a process called, rest.

As someone who has been a trainer and worked out for nearly all of my adult life, the key to successful muscular gain is sleep and good nutrition. Dealing with stress in your life may be affected by adequate, quality sleep. Many psychological issues may be dealt with via mediation, a particularly helpful form of rest.

Have you made sure you have taken time for rest of your mind and body today? Are you getting enough recovery time during your workouts? Do you have rest within your business so that you may take stock of where you are and simply allow your business to flow?

If you haven't done these things, you may want to consider refocusing a bit on rest and your time. Making rest a priority seems simple, almost silly, yet few of us do it effectively.

ps - The book is pretty neat and Ferriss does a good job explaining how research to implementation goes in the world of health & fitness, and ultimately to the public.

Welcome 2011 - Goals & Objectives

2011-01-02T13:26:00.001-08:00

2011 is here and life continues to march onward. Anthony has been home since December 18th and that has certainly helped improve my mood. Business has actually moved into a very active phase, with a great deal of work coming my way over the last several months.

This in turn allowed me to continue to put off my blog. Figures, right? No one pays me to write this and while I find it a creative outlet, it is not always the most "fresh" way to approach issues. What was helpful yesterday rather than setting a "resolution," we made an effort to talk about goals - both daily and over the coming year.

Writing these goals in a tangible way, having them posted and most importantly, having Anthony and I agree about them seems like a reasonable way to actually make them happen. While many might say, "well, you can just manifest those goals, the universe will provide..." I find that a bit too esoteric and disengaged from reality.

Each year when I work with clients, I provide a year in review as a snapshot of their performance and work on setting new goals for the coming period. I would encourage you to reflect not only on your life, but your life with your partner (spousal, professional or both!) and take stock of where you have been and where you are going.

Make sure you buckle your seat belt, stay focused on the goal and begin movement towards it. You can reach it!

West OC Legislative Committee

2010-10-23T09:28:00.000-07:00

As election season comes to a close, there is a pervading sense of unrest among the citizens. We see it regardless of what news station we watch or political affiliation we may have. People want change, results and a belief that our system of government works. Our community is no different.

You may not have heard about it, but there is an organization, which has been meeting some time for years, combining our voice and votes of business, in what is called the “ West Orange County” region: The West OC Legislative committee. This community of Chamber leaders from La Palma, Stanton, Los Alamitos, Cypress and Seal Beach, along with representatives from the Joint Forces Training Base, Naval Weapons Station Seal Beach, and the unincorporated regions of Rossmoor and Sunset Beach tries to identify core issues and communicate en masse to our legislators. We meet monthly, on the third Friday of the month, and get updates from the contiguous legislative representatives for the region. Currently we are served by the following representatives:

• Congressman Dana Rorhbacher (R) - 46th Congressional District
• Congressman Ed Royce (R) – 40th Congressional District
• County Supervisor Moorlach (R) – 2nd County District
• State Senator Tom Harman (R) – 35th State District
• Assemblyman Jim Silva (R) – 67th State District

Formed over two decades ago the organization has provided direction for an often-overlooked region of Orange County. Theresa Murphy, of the Los Alamitos based Precious Life Shelter, and a long term member of the committee, indicated that the group has gone through many levels of activity, but has been focused always on informing the business community: “ Before legislators started having ‘ town hall’ style meetings, we had the annual mixer, where everyone wanted to attend to access them. It [the West OC Legislative committee] was designed to let the Chambers interface with the aides to our elected officials and bring some notice to our small cities for business purposes and legislative action.”

Recently, we considered several state assembly and senate bills and tried to support or oppose those which were in alignment with the consensus of the entire region. It is far easier to sway a politician when you have a high percentage of their constituents in agreement. This past year, we advocated for Senate Bill 954 which would have ensured the evaluation of tax impacts on business prior to adoption, supported Assembly Bill 1812 which would have provided credit for manufacturing businesses and opposed Senate Bill 518, an elimination of free parking in local communities.
Concurrently, there has been a support of the JFTB runway funding and support of the USS Dewey commissioning earlier this year. The voices of these communities is magnified by their synergy and participation. There are several ballot issues which are of particular business concern: Proposition 22 (which would remove the state’ s ability to take local funds), Proposition 24 (which would remove a tax break for businesses) and Proposition 26 (which would force a 2/3rd vote for most new fees and some taxes).

Overall, the West OC Legislative committee is pro-local control and opposed to new tax increases or removal of existing tax benefits. Business owners and non-profits have to meet budgets, payroll and regulation standards. If they don’ t, they go out of business. Why doesn’ t government? We too have become frustrated with government, but try to work a process of engagement with the legislative aides, who both inform and communicate our needs. The meetings are also quite different from others in that they are focused on actionable legislative issues. It is a conduit for information from the legislature to our Chambers and communities directly. If you are interested in attending our meetings,
please let me know.

In closing, as co-chair of the West Orange County Legislative committee, I would remind you of the words of Thomas Jefferson, “We in America do not have government by the majority. We have government by the majority who participate.” Please go vote on November 2nd. If we don’ t hold our politicians accountable, no one will.

The FABULOUS Bellagio

2010-10-11T08:53:00.001-07:00

The FABULOUS Bellagio.

Yes, it is that sumptuous. This past week, I had the remarkable opportunity due to a client visit and conference to stay at the property, attend a conference and dine several times. I could write reviews of all of the components individually, but that would take up far too much time. Instead, I will write in aggregate about many of the features.

1. Hotel rooms - four stars. They have delightful rooms with vast glass showers, soothing bed sheets, beautiful views, a simple but elegant turn down service and all that you should need in the room. They don't get five stars because I had to pay for wireless access - seriously? $15 a day simply for access seems silly. Also, don't bother with the minibar or snack selections - they are a fortune. The room sizes are really ample. I live in 550 sq. ft and I think the room (including bathroom) was bigger than my condo.

2. Convention services - three stars. Because of the size of the facility, it takes forever to walk to your venue. There were multiple AV issues for both presenters and the audience and networking connectivity varied over time. On the plus side, the food was remarkable at lunch and in the cocktail hour one evening, kind of meh at breakfast. Not much to enjoy if you don't do carbs.

3. The Bellagio Buffet - four stars. They don't get five because the wait to get in can be as long as an hour, the place is usually packed to the gills and the service can be hit or miss on the drinks. In terms of the food, it is unbelievable, particularly in terms of both depth and breadth of choice. You don't want to go on the weekend if you can avoid it as the buffet becomes "deluxe" which jacks the price up $7 (29.95 to 36.95) and the "normal" buffet still is amazing. Make sure you go after the high protein items. My friend Aron and I grubbed deeply on crab legs, shrimp, prime rib, NY strip, lamb, Chateaubriand, etc...that was the value. The Friday night "deluxe" buffet did include quite a few exotics - quail, ostrich, carved duck breast, etc...Oh, and to the four service people who ignored my friend Aron's request for Thousand Island dressing refill - BAD CALL / EPIC FAIL. How hard is it to refill the dressing container? It cost part of the tip and prevented me from giving it five stars for the entire review.

4. The Bellagio Fountains - five stars. Watch from the elevated veranda roundelay in front of the hotel so as not to be overwhelmed by all the plebes not staying at the FABULOUS Bellagio. (That was for you Aron!) The best part - it is FREE!

5. The FIX restaurant - two stars. Overpriced, loud and without alcohol, two people was over $160. I know I am an epicurean, but I expect all components of dining, including environment to be amazing and in this case, deeply disappointing.

5. The Fitness Center and Spa - FIVE stars. Originally off put by the $25 a day (which runs from 6 am to 8 pm), we decided to go down on Friday morning early 6:30 am to get our workout on before the conference. What a GREAT decision! As a long term weightlifter who has now looked to CrossFit and HIIT, they had ample equipment and machinery for everyone. Loved their cardio equipment and because there was so much of it, I never had to wait a second. The crowing glory however was the spa. Three jacuzzi spas (102, 104, 106 F, respectively), a cool (room temp) plunge, eucalyptus steam room, dry sauna, complementary beverages, ice towels, fluffy & silky robes, luxurious large, enclosed rain showers (with primo soap, shampoo & conditioner), full on grooming with razors, qtips, etc... and shorts you can borrow, it was THE best part of the trip. After doing a 45 minute workout, having a steam and sauna, not to mention the luxurious shower, I was fully focused and centered for a day of sitting and doing the mental work the convention required. It was such a delight, since our day pass was still good, at 6 pm, where were we for another hour and a half? Yep, the spa! Totally worth it.

Overall, if I was going to hit Vegas again for vacation or a business trip, I would definitely go back to this property. Some minor lessons learned, but mostly remarkable. No kidding about the Spa. I would go back just for that!

A Weekend in Vegas - Sales anyone?

2010-10-10T17:35:00.000-07:00

This past week I spent it in the FABULOUS Bellagio hotel in Las Vegas. I was there for an InfusionSoft (a corporate CRM software system) convention with a variety of speakers. Some of them were: Bob Britton, James Malinchak, Bill Glazer and Brian Tracy. Wow, do these people know how to sell. They package, ship and then produce programs of "value-packed, wealth generating, high energy, synergetic, marketing & sales resources." The promise success in a box.

I have realized it is a lie. You lie to yourself if you believe them. Yes, the programs work. Yes, they produce results. Yes, their clients are successful. I believe however, we fall victim to a fallacy of attribution. We think because of some course work, the successes happen. I would argue a different reality.

Winners simply do the following: work hard, show up every day, research and implement plans, track results, hire the right people at the right time, envision their own success, surround themselves with other successful people, are prepared for opportunity when it comes knocking and have fun while working.

See, it is simple (not easy) and I didn't even have to charge you. Don't let that stop you from buying my program when it comes out. After all, I am certain mine will have all the secrets of the ancient civilizations and "7 Ancient Keys to Business Success." I promise. Just get your credit card ready...

Did I mention we will help starving kids in South America too?

Seal Beach Changes

2010-09-25T20:03:00.000-07:00

Some weeks you never quite know what to expect. This past week certainly was a surprise in many ways. The Chamber suffered a devastating loss, one of our newly installed board members, Beverly Pearce passed away last week.
At the same time, it was a busy week of City Council meetings, Planning Commission, additional community meetings, and the real start of change in our traffic and parking patterns in Seal Beach due to the Electric Storm Drain project and the West OC Connectors projects.
Erik Dreyer-Goldman was out of town with some family emergencies this past week, and our Director of Operations, Gina Phillips, mom had to have open heart surgery. If you would keep all of them in your thoughts, we would appreciate it.
All in all, change came abruptly and in some cases very painfully to our members and supporters of business. Cicero, the great Greek Senator and orator, said over two millennia ago: “History is the witness that testifies to the passing of time; it illumines reality, vitalizes memory, provides guidance in daily life and brings us tidings of antiquity.”
In Seal Beach, with the 95th anniversary of Founder’s Day coming up in just a few weeks, what can we learn from history, business decision and cycles of change in our own community.
Firstly, there are those businesses which have been proven over time to be successes: Walt’s Wharf, Hennesey’s, Bay Hardware, Clancy’s, Art on Glass, Sun Newspapers, Harbour Surf, the post office and a few others. They have managed to last for decades and have filled a niche for many of our residents and visitors. They have evolved in small ways, but rather have each become destinations for more than one generation. We should tip our hats to those businesses who have survived more than one down turn in the economy and certainly a boom or two.
Secondly, the historic successes: the Joy Zone with its roller coaster and the Jewel City Café. There was the remarkable Red Car railway system and the hotels and expanded dining options like Sam’s Seafood (when that part of California was still Seal Beach). If we thought Seal Beach was always a sleepy town, you might be surprised if you saw Vivian Laird’s Garden of Allah and her rakish matchbook advertising. What about the gambling boat run off of the pier in the 30’s? If you look at photos of our Main Street in the 40’s liquor stores and restaurants dominate it. Tourism boomed and caused Seal Beach to thrive. They exploded into prominence like bright fireworks and then faded from view as the region’s demographics and needs changed and the era of the Glider Inn slipped away one night.
As we moved through the late 70s and early 90’s, Seal Beach went through a period of contraction. It wasn’t unusual to see boarded up store fronts on Main Street, a decline in many of the options we now enjoy. We saw restaurants, coffee shops and retail clothing come and go, but some solid businesses arrived and flourished. California Sea Shell Company, Main Street Art & Frame, Baby Boomer and others have made their mark.
By our current decade, we have seen the changes, the new buildings on Main Street and the annexation of what is now the Shops at Rossmoor and the Target shopping center. This started the current upswing in the businesses of Seal Beach.
What can all this teach us? Those cycles continue to move forward and that life brings change. We should be thankful each day for the business and personal successes we have and be a little more gracious about those who might have less or are going through a rough time. We should continue to shop local and find common ground between us. Seal Beach has been a boom town, a shanty town, an older town and a young town. Most importantly, it is our town. It’s success or failures are only our own visage in the mirror of history.

Cool words - linguistic gymnastics

2010-09-25T16:08:00.001-07:00

As a consultant and writer, language is important to me. This is provided by the Washington Post in their annual competition:

Once again, The Washington Post has published the winning submissions to its yearly neologism contest, in which readers are asked to supply alternative meanings for common words.

The winners are:

1. Coffee (n.), the person upon whom one coughs.

2. Flabbergasted (adj.), appalled over how much weight you have gained.

3. Abdicate (v.), to give up all hope of ever having a flat stomach.

4. Esplanade (v.), to attempt an explanation while drunk.

5. Willy-nilly (adj.), impotent.

6. Negligent (adj.), describes a condition in which you absentmindedly answer the door in your nightgown.

7. Lymph (v.), to walk with a lisp.

8. Gargoyle (n), olive-flavored mouthwash.

9. Flatulence (n.) emergency vehicle that picks you up after you are run over by a steamroller.

10. Balderdash (n.), a rapidly receding hairline.

11. Testicle (n.), a humorous question on an exam.

12. Rectitude (n.), the formal, dignified bearing adopted by proctologists.

13. Pokemon (n), a Rastafarian proctologist.

14. Oyster (n.), a person who sprinkles his conversation with Yiddishisms.

15. Frisbeetarianism (n.), (back by popular demand): The belief that, when you die, your soul flies up onto the roof and gets stuck there.

16. Circumvent (n.), an opening in the front of boxer shorts worn by Jewish men.

The Washington Post's Style Invitational also asked readers to take any word from the dictionary, alter it by adding, subtracting, or changing one letter, and supply a new definition. Here are this year's winners:

1. Bozone (n.): The substance surrounding stupid people that stops bright ideas from penetrating. The bozone layer, unfortunately, shows little sign of breaking down in the near future.

2. Foreploy (v): Any misrepresentation about yourself for the purpose of getting laid.

3. Cashtration (n.): The act of buying a house, which renders the subject financially impotent for an indefinite period.

4. Giraffiti (n): Vandalism spray-painted very, very high.

5. Sarchasm (n): The gulf between the author of sarcastic wit and the person who doesn't get it.

6. Inoculatte (v): To take coffee intravenously when you are running late.

7. Hipatitis (n): Terminal coolness.

8. Osteopornosis (n): A degenerate disease. (This one got extra credit.)

9. Karmageddon (n): its like, when everybody is sending off all these really bad vibes, right? And then, like, the Earth explodes and it's like, a serious bummer.

10. Decafalon (n.): The grueling event of getting through the day consuming only things that are good for you.

11. Glibido (v): All talk and no action.

12. Dopeler effect (n): The tendency of stupid ideas to seem smarter when they come at you rapidly.

13. Arachnoleptic fit (n.): The frantic dance performed just after you've accidentally walked through a spider web.

14. Beelzebug (n.): Satan in the form of a mosquito that gets into your bedroom at three in the morning and cannot be cast out.

15. Caterpallor (n.): The color you turn after finding half a grub in the fruit you're eating.

And the pick of the literature:

16. Ignoranus (n): A person who's both stupid and an asshole.

Are we focusing on the right things?

2010-07-12T23:18:00.000-07:00

John Abrams, a noted business author once noted: “If the people who make the decisions are the people who will also bear the consequences of those decisions, perhaps better decisions will result.” This past week, in a memo dated July 7th, Main Street merchants received a “Courtesy Notice if Sidewalk Encroachment/Outdoor Display Laws” in which city staff asserts “a number of complaints,” and “an increasing amount of sandwich board signs, racks of clothing, tables with merchandise, tables and chairs, and other items…” I doubt if any business owner complained about such things in Seal Beach. Most of the business owners I know are just trying to entice a few more customers into their stores.

Interesting that the merchants I talk to are not concerned about these issues, they are concerned about other code issues. Code enforcement in the City is by “complaint” meaning that if you call, it will be investigated. I thought I would share a few concerns and highlight what others might have missed from the business community standpoint.

There are an increasing number of individuals who are using our public spaces without event permits or agreement with the City for outdoor classes. This is prohibited by code. Where is the effective enforcement of that?

What about the “bandit” flower or candy vendors which move through our community with impunity selling their product without a business license or tax contribution? Where is the support for “No Solicitation” signs that are in many storefronts which others ignore – going so far as to interrupt customers and shop owners during a transaction? Where is the code enforcement on that?
Merchants are concerned about benches for their patrons to sit down outside their shop while others browse or wait for a table. They are concerned about uneven pavers which are far more of a trip and fall hazard along with the awful newspaper racks which lie unused and unkempt with graffiti. Can we do something about those items? What about installing more bike racks or benches permanently by the City which would make it even more friendly to pedestrians and cyclists? If we encouraged more biking traffic, we may even favorably improve the parking situation.
There are groups which have gatherings on the beach in excess of the “exempt” number. Those businesses and organizations who apply for permits and receive them have no advantage over those who simply do not get a permit. They actually end up paying for more than their fair share - as one friend and congregation did this past Easter sunrise service. That congregation had paid, but another didn’t and saved the special event permit fee and the “beach use fee” – over $250 in savings. This is quite a bit for a church. Neither service was interrupted so why be compliant? Is this a double standard or just lax enforcement?

We have inconsistent enforcement of various ordinances pertaining to how businesses conduct their business – what is outside, enclosed, noise, waste and appropriate or “compatible use.” Just this past Monday there were several residence speaking about two years of complaints against a Main Street merchant. While some of their concerns may have merit, what is the other side? What about businesses, which have more understanding neighbors, are they held to the same standard? Doubtful as they simply don’t’ receive complaints.

When does business have a voice?

There are two sides to every story. As a community, we need to remember that if you look at the historical record, in many ways, Main Street was here first. As Anaheim Landing, it was the business which developed our City first. Residents came later as it was identified as a great place to live. If not for Main Street and our other centers of shopping, Seal Beach would not be the place it is today.

There is the ongoing issue of parking in our community. Will the City be as robust with their code enforcement of residential garage requirements? To all of those residents who have surfboard shaping areas in their garage, a home based hobby business or other concern in their garage where a car is unable to be parked, will the code strike you as firmly as some City councilmen wish to strike at Main Street?

I recently had one store owner comment to me how perhaps we should transform our Main Street into Main Street Disneyland – full of facades and empty storefronts with just window dressing. Residents and visitors could then promenade unimpeded through our “pedestrian friendly” corridor. The 95th birthday of Seal Beach is coming up and I hope all of us remember that in our roots, business was the seed which founded our City. We should consider the benefits they bring to us – in unique character, quality of life and ease of transaction.

I often implore you to shop local. In a bit of a change, I would ask you to consider the other voice, the voice of the “mom & pop” stores which dominate our centers of shopping. Most of those shops are good neighbors and at some point, they deserve the right to advertise, have special events and enjoy some of the protections that the residents so extol. Most of the shop owners and workers I know live in town. Isn’t there room for both sides of the story?

Perspective on business

2010-06-24T20:09:00.001-07:00

It is important for all of us to get out of our own heads to see perspective on our life and our business. When working in our small businesses or non-profit, we forget to take stock of the 360 degree viewpoints around what we do.

Look to mentors, peers, family, friends and other community members to give us an unbiased view (when possible) on the work we do. Realize that the way you see yourself is often quite different from the way others see you.

Summer Growth & Viewpoints

2010-06-23T20:52:00.001-07:00

“Growth, in some curious way, I suspect, depends on being always in motion just a little bit, one way or another.” Norman Mailer’s words seem particularly relevant to our community of Seal Beach. No matter what happens in the larger community, there is steady motion, sometimes forward, other times backwards, perhaps even sideways.

As we enter the heart of the “visitor season,” the summer months, what is in and what is out? What has been happening with the business community? Change has happened in the Shops at Rossmoor as Panera Bread, Subway and Yogurtland all have indicated they will be coming to the center. Main Street has said goodbye to the AT&T store and welcomed another clothing shop, along with Ensemble, the new boutique, next to the Crema Café. These new businesses will definitely serve both visitors and residents.

Our restaurants and hotels seem to be doing quite well with high occupancy and solid sales. If you are having out of town visitors, be sure to check them into the Pacific Inn, Hampton Inn or Ayres Hotel – they all have great rates and are perfect for visiting family. Make a commitment to dine out in one or more of our restaurants. Try something new and if you like it, write a Yelp or other online review to help bring more visitors to our town.

With this in mind, the Chamber marketing committee has developed a vistor’s rack card which will be strategically located at airports, hotels and visitor centers in our region. We hope to continue to drive new customers to our centers of shopping. D on’t forget to use a Seal Beach City map to help navigate our town or to share with visitors. Also, be on the look out for our new 2010-11 Community and Visitor’s Guide, which is being produced by the Chamber again. Full of resources, information, business and content, it will be the official guide to our business community for the next two years.

On the governmental front, we were hoping for some closure to the Title 11, the comprehensive zoning code. Unfortunately, that didn’t happen as it was sent back to the Planning Commission for further consideration. It should be of concern that there seems to be resistance to merchants advertising and marketing their businesses with A-frame signs. Further, there seems to be growing discontent with our City Manager, David Carmany from at least one councilman. From the Chamber perspective, Mr. Carmany has been one of the best things that has happened to City Hall. He has consistently been focused on improving our community and moving city staff to a greater degree of customer service to everyone.

With the Car Show and EDGE (Educate, Develop & Grow the Economy) Seal Beach Seminar series, over, the Chamber is ready for the annual Summer Concert Series. It is going to be a wonderful series and as other communities are wondering how they can afford to provide this kind of free summer entertainment, our Chamber and town is producing ten concerts this year.

Look out for bands like Sligo Rags, Nobody Cares, Emperor, the Elm Street Band and locals like Eddie Montana and Robbie Armstrong. Previews of some of the bands will be in the Sun’s “Hot Ticket.” New this year will be our vendor village, in the concrete slab area next to Eisenhower Park. This should give residents and visitors more access and seating in the grass of the park. Look also for a Main Street sidewalk sale kick off on July 7th, the first of the Summer Concert Series concerts. Be sure to shop local and have friends come to town on those Wednesdays. Use the beach lots at 8th and 10th to reduce parking impacts for residents too!

Part of the mission of the Chamber is to “enhance the quality of life in Seal Beach.” As Mailer states, movement is critical. The Chamber is proud of the movement we produce in the community. Major events and partnerships are what give part of the magic to our city. It is always a great time to look for events like the LIONS annual Fish Fry in July and the Rotary’s Fishing Derby and new Chili Cook Off in August.

Finally, remember that the Chamber, our members and volunteers, produces the Summer Concert series. It is through sponsorship, vendors and our member dues that the event is provided as a free benefit to all. Your connection to our merchants helps us keep all of it happening! Enjoy your summer and we look forward to seeing you at our events all season long. As always, shop local!

Memorial Day weekend

2010-06-06T19:25:00.003-07:00

So here are some photos from my trip to Rehoboth. My best friend Christopher and I on the dance floor along with my client Ross, 'topher and his boyfriend Michael (my new Boo!) Such a good time.

Reminds me that we have to all celebrate friendships, particularly those which are like family. Christopher in particular and I have been through a great deal - far to much to share here, but suffice it to say, if you could go through it, we have. LOL! Doesn't he look amazing? If only you knew his diet...

What was also great was to work with my client Ross on his vision of changing iPhone applications and technology development. With some work together, we have outlined a draft business plan - certainly enough to clarify his vision. It was such a pleasure to work in my area of core competency.

Technologies & false economies

2010-06-06T19:25:00.001-07:00

Do you wonder about the nature of technology as it affects our lifestyle in work? Much ado is made of the labor saving devices like cars, cell phones, computers and other tools which allow us to connect, create and manage not only our lives, but those of others as well. Is it really all that great?

"U.S. labor statistics show that while aggregate output in the banking industry increased from $281,105 to $408,218 million, or by 45%, in real terms between 1992 and 2002, banking employment remained within the range of 3,151 to 3,313 million labor hours in the same period. In other words, the average number of labor hours per dollar of banking output fell by more than 30% within this period (Bureau of Labor Statistics 2005). A similar phenomenon happened in the UK: whereas total outstanding consumer loans increased by 195% between 1992 and 2002, total employment in the banking and finance industry increased by only 39% in the same period (Office for National Statistics 2005). There are two commonly cited explanations for the contraction in banking employment: banking consolidation caused by the deregulation of interstate expansion and the emergence of labor-saving technologies." - (excerpted from AllBusiness a D&B division)

So we have more work being done by fewer people. On the surface, a good thing. Yet, I doubt those people were being paid huge premiums for the quantity of work. Seth Godin, in his book Linchpin, writes a great deal about the change of the human workforce in the factory economy. Many of the things we now own make it easier simply for us to work. At the same time, one of the leading leisure activities is shopping - the acquisition of more "stuff."

Do we need more? Shouldn't we look more to create both greater art / creativity in our work product and be tied down to the "factory" of a process less?

The car lets us run errands, it also obligates us to a variety of departures from our home and office. Our phone has become a tether - no longer simply a device to send or receive calls, it has become a social lifeline. With the advent of the Facebook & Twitter era, our most mundane behavior has become an exhibitionist impulse which must be satisfied. We foursquare, post and tweet about the greatest inane mundanities of life. Has this technology made us more effective or simply more dependent on it and the other "stuff" of our lives?

Showing up

2010-05-21T12:49:00.000-07:00

As Woody Allen says, "Eighty percent of success is showing up." I couldn't agree more. Wouldn't it be stunning if people actually did their job? Showed up on time (or dare we hope - early)? Told the truth? Acted out of kindness? It certainly would make work simpler wouldn't it?

When you have work product done, exceed the expectations. Provide a consistently superior product by being PRESENT when you are interacting with your client. Show up as needed and delight your customers with more attention than they may expect. Make an effort to deliver in a way that makes the client see value in your very attendance to their words.

One of the most driving needs that people have at a cognitive level is the desire to be understood. Strive for clear, concise understanding of what they say. Repeat it back as needed. Trust me, they will appreciate you more for it. Both your attention and demonstration of your courtesy to listen and comprehend.

The "feeling of knowing"

2010-05-18T16:13:00.001-07:00

Occasionally, I come across a book which is truly stunning in relevance and presentation of a perhaps esoteric subject. I have been enjoying the basic findings of one of them, On Being Certain (pictured left). As a consultant, we often have to see the pattern in potentially unrelated items. We are asked for answers and often have to express it with confidence and certainty. How do we achieve certitude? What does the "feeling of knowing" feel like? Below is an excerpt. I would ask that you read the following and determine if you have a strong understanding of the passage:

A newspaper is better than a magazine. A seashore is a better place than the street. At first it is better to run than to walk. You may have to try several times. It takes some skill, but it is easy to learn. Even young children can enjoy it. Once successful, complications are minimal. Birds seldom get too close. Rain, however, soaks in very fast. Too many people doing the same thing can also cause problems. One needs lots of room. If there are no complications, it can be very peaceful. A rock will serve well as an anchor. If things break loose from it, however, you will not get a second chance.

Is it meaningful? Meaningless? A simple stream of consciousness? Is it possible that a single trigger will make it compressible? What does the "feeling of knowing" feel like?

If you want the answer - post a reply.

Bizarre Comments, their moderation & hijacking sites

2010-05-17T18:41:00.000-07:00

Some time ago, I didn't know why some of my friends who started blogging before I did, moderated their comments. Now I understand. I have had many attempts to place unknown Chinese characters on my blog. No translation is provided, I have no idea if the comments are even relevant. It is a strange and potentially offensive post. The next attempt, I will try to determine the source and report them back to Google as spam.

I find this particularly upsetting as my website was recently hijacked due to an absentee hosting company and became an attack site. Not what you want first time clients to experience! It is humiliating and embarrassing. While I recognize we can't all be experts in all things, having content which is uniquely yours taken over and used for a bad purpose feels very "rape" like - I feel used, abused and violated. One of the reasons I have not been blogging is my frustration with the internet as a medium. I have also backed off on Twitter - not because I think poorly of the media, but rather, I find the participants are covered by a degree of anonymity which brings out some of the worst in people.

Anyone else have relevant or cogent thoughts on this?

Is it really Leisure World?

2010-05-15T14:42:00.000-07:00

Last night I had the opportunity to speak to several hundred residents of Leisure World Seal Beach. I was invited by a group who's identifier is "Where We Live." As keynote speaker, my comments focused on the importance of the large, engaged senior population to the surrounding area. Here is some background on it.

From wikipedia.org: Construction on the approximately one square mile (2.5 km²) community was begun in 1960 with the first residents moving in on June 6, 1962. This was the first major planned retirement community of its type in the U.S. Today, Leisure World has 9,000 mostly older, retired residents. The Leisure World in Seal Beach was developed by Ross W. Cortese's development company, the Rossmoor Corporation, which also developed the nearby community of Rossmoor. The same company developed several other Leisure Worlds around the United States, and started, but did not complete the Rossmoor gated retirement community in Walnut Creek, California.
The community has three guarded gates with a private security department that provides traffic enforcement, patrol service and gate control 24 hours a day. Housing consists of one and two bedroom apartments as well as condominiums. Recreation opportunities include a swimming pool and heated pool, a 9-hole 3-par golf course, a well-equipped weight room, 6 clubhouses, woodworking and art studios, a sewing room, lawn bowling courts, horseshoe pits, shuffleboard courts, ping-pong tables, pool tables and other amenities. There are also numerous planned activities for the residents, including regular dances with lessons. There is a very large number of clubs and organizations as well as religious groups that meet in Leisure World.

The meeting was focused on what I would consider a phase three branding exercise. Final determination of a first, second and third name choice. What also was interesting was the impetus for the renaming - a potential financial liability by the Cortese heir for the trademark control of the name "Leisure World." Leisure World's entrance is also, as you can see in the photo above, quite dated and commercial in style and feel.

Since the community stands at the exit ramp area of the I-405 freeway and CA-22, it is often the first impression visitors have of our community. Like any brand, there is some benefit for updating the look & feel of it. As is often joked, Seizure World has unfortunately connected it's name to the most infirm of elderly constituents. In reality, it is a vital, vibrant community full of amenities and activities. Since it represents a significant number of voters and consumers (roughly 30% of the full time residents of Seal Beach), any sort of rebranding is likely to have a great impact on our community as a whole.

As to my own feelings, a name change would make sense. The outmoded, dated appearance only creates a visual cueing to an old, out of touch population. This is not an image that I believe captures the essence of it's residents, nor it's vital impact on the City. Added to that, a financial incentive (or lack of liability), it seems to be a no-brainer. Then again, what do I know as a marketing expert...lol

Mother's Day reflections

2010-05-12T10:09:00.000-07:00

Mother's Day is an important day for all of us. We have the opportunity to connect with those remarkable women who have helped shape us to who we are today. Mother's have a unique position in our developmental lives, not just because they bore us, but because they represent the uniquely feminine and the reflection of what is feminine in all of us as we grow and develop.

There are several key gifts my mothers have given me in my professional and personal life:

1. A keen sense of emotional awareness and sensitivity
2. Patience - especially with men
3. A strong independent streak - a "can do" attitude
4. An appreciation of the beauty in life
5. Nurturing others
6. Comfort in identity

As individuals in business who are constantly interacting with others, these gifts have helped me understand others and meet their needs. Thanks Moms!

A review of some recent events

2010-05-03T18:21:00.000-07:00

“All growth depends upon activity. There is no development physically or intellectually without effort, and effort means work.” Calvin Coolidge, our 30th president spoke those words about the endeavors not just of government, but our society as a whole. Work has been evident in the past 30 days in our very own Seal Beach. Two of our signature events, the 5K/10K and the Classic Car Show both happen in April, and this year was a banner year for both.

I had the pleasure of being at the finish line of the 5K/10K and was in awe of the thousands of runners, walkers and riders (some in strollers!) who performed to challenge not only themselves, but to generate resources for our community. Dennis Kaiser, of the Sun and I tag teamed via walkie-talkie the approaching finishers and announcing them.
The race takes literally hundreds of volunteers and nearly eight months of planning. The results however, are well worth it. According to Bill Ayres at the last City Council meeting, the race raised $110,000 in funds for grant programs. It was also the biggest race to date with over 5,400 registered runners. Had there been same day registration, this number might have been higher! Grants are via a request for proposal (RFP) process to qualified non-profits, so if you are interested in learning more, go to www.sealbeachrun.com Last year, the 5K/10K Race Foundation gave away $100,000 to various non-profit recreation programs in the Seal Beach area.

The Classic Car Show this year was perhaps one of the best ever. What sets the tone of the entire show is actually the parking of the cars. This year, we were able to get everyone in and parked well before 9 am. The show didn’t start until 10 am, but Main Street was pretty packed in the early morning. We actually performed all of the parking with half the volunteers in comparison to last year, only 15 people! Approximately 516 cars were here with 30 trophies awarded. The “Best in Show” was an amazing ’28 Model A Ford by Steve Wilkinson. This car was carefully brought to show condition by he and his family and it included a hydraulic lift to pick up the rear end of the body of the car to showcase the mechanical interior!
Best 32' to 34' Closed Car, ’32 Ford 3 window High Boy, was built by kids 15 to 18 with the direction of a Christian youth leader, Pete Youngma who lives in Surfside. The kicker is, these kids were delinquents and been in the criminal justice system. Most all parts were donated and under guidance, these kids enjoyed the personal experience of how to apply their energies to creation instead of destruction. And boy did they build something special!!

In talking with Brian Kyle of O’Malley’s on Main, “Sales this year were 15-20% ahead of last year.” With vendors on Main Street and in Eisenhower Park, reactions were mixed. Some felt that it was a great addition, while some merchants, like Woody of W. Woodruff Hair Design, were concerned about the food vendors. Pascal from Thai on Main, also sent me a quick email note congratulating us on the Car Show, but concerned about some vendors. He shared, “The car show was a great event for the city but truthfully not so much for our business. I was hoping the crowd would bring in some patrons to the restaurant but most as I noted went for street food. Nevertheless, I thought the food booths were a great addition to the Car show but let’s promote the local restaurants.” Honestly, the Chamber is here to promote our community, so we take to heart our member’s and community concerns. Let us know what you think.

The Car Show owes a debt of thanks to not only our sponsors, but the dozens of volunteers, hundreds of participants and of course our merchants who all make it happen! Great job team! We also know it was successful, because the show for 2011 is over ¾ of the way sold out already. As Coolidge stated, we must consistently work in our town to make it grow and flourish. So be on the look out for the incredible Summer Concert Series, the LION’s Fish Fry, Rotary Fishing Derby and more all in our town this summer, and remember to always shop local!

Lunch

2010-04-29T08:26:00.001-07:00

How often do you take a client to lunch? What about your spouse or a family member? One of the things most evident in our culture is the premium we place on time. We are constantly moving from one activity to another. We obsess about work and shorten the time in which we eat. The very nature of meal time has become one of ridicule or speed - a power lunch, fast food, working lunch or the dreaded taking the boss to lunch.

We have to multi-task even our most basic needs - like eating. When was the last time you went to lunch with someone work or family related and it was a pleasure? Couldn't you do more of that? I think you can and should. The iconic image of the steel workers having lunch on a steel beam is one of clear cammraderie. Where else could you be indifferent to the height yet trapped in a world of solitude? Make an effort to build a relationship with clients beyond that of service provider. Work to find common ground with co-workers. Focus on spending time with your family. Enjoy meal time in a fresh, new way. Your life will be richer for it.

An open activist letter

2010-04-13T16:43:00.000-07:00

Last night I attended a very long council meeting with a study session about Title 11, the zoning code. What came out of it was a bit of a surprise, particularly from one Councilman. He has continually blocked all efforts of the Chamber to advocate for business, has worked consistently to throw up barriers to growth and he and his wife, under color of authority when he was mayor verbally assaulted and harassed me in the City Manager's office. Below is my call to action to fellow business owners. As a business owner and business advocate myself, it has become clear that only by backing up my reasonable requests with further call to action can we assert in a positive way our role in community.

Business is a vital part of any community and we should all be engaged with government, philanthropy, education and service in addition to our role in making a profit. If you live in Seal Beach and wish to know more, please leave a comment or reach out to me.

Fellow business owners and friends,

Well, last night we were blindsided and attacked by Councilman Antos. He
has done several things which are beyond the pale at Council and the
Title 11 study session.

* All special events on the beach, which are NOT City "sponsored"
are to be prohibited unless approved by the Parks & Recreation
Commission as "appropriate" for our community. This would add
60-90 days to the approval process and many events may be turned
down as "not appropriate." That means Easter sunrise services,
weddings, gatherings, sports events non-profit fundraisers, etc. .
.He doesn't want "those kinds of people" (not sure other than
"non-local" what that means) having events on our beaches. I
couldn't believe it. We currently have a functioning process
which is already costly and time consuming for special events.
All of this because he doesn't want Brazilian Sand Soccer on the
beach in May. I specifically brought up houses of faith and he
said NOTHING in support of them. Council approved that
recommendation 5-0. This may also be an item which is open to
challenge by the Coastal Commission, but in particular, I would
like the churches and non-profits to determine if this is ok with
them.
* After 11 pm tonight in the Title 11 Study Session - He BLASTED
Main Street and every business that had an A-Frame sign or ANY
OTHER FORM of outdoor display. During this session with Planning
Commission, he personally attacked me, Main Street Cyclery,
Bogart's, the Sun, Abbey, Seal Beach Shoppe, Up, Up & Away Kites,
B.S. Pearce, Furnace, Subject, Main Street Wine Cellar and others
for their a-frames and / or clothing displays. He had huge blown
up photos of businesses and any display they might have including
benches, chairs or any goods out on display. This came as a
complete surprise and was a shock to everyone present.
* He also attacked all display signs for realtors which were in any
way stuck in the ground. He asserted this a-frame signs or
"staked" signs punctured sprinklers. He specifically attacked
Baytown Realty, First Team Realty, American Realty Brokers and others.
* He made multiple attacks on business and special events. This
signage issue would affect A-Frame signs EVEN ON PRIVATE PROPERTY.
Shopping centers and homes may also be affected.
* If you have an A-Frame sign, be prepared to have the City pick it
up and cite you shortly.

I am asking for a CALL TO ACTION from all of you. I will have a
petition ready for you to sign on for A-Frame Signs and a separate one
for special events on the beach. I will be coming by in the next week
for signatures and to answer questions. I would ask that you further
forward this email to anyone you believe would be supportive of our
business community and those beach activities. We will also identify a
council meeting in which your attendance will be meaningful. Other
council members - notably Mike Levitt and several planning commissioners
were supportive of business.

Antos has identified that he is an enemy of business, an opponent of
reasonable efforts by our businesses to flourish and simply a barrier to
nearly all that the Chamber stands for. We have worked hard for several
years to deepen and improve the relationship with the City. We provide
the engine of resources for most of the non-profit events and
fund-raising in our town. I ask you to make a commitment RIGHT NOW to
be part of the solution, but positively proving to all of the council
that we are a valuable part of the community and are not to be simply
dismissed. This affects all of us!

Please email the City Clerk, City Manager and Planning Director with
your concerns. Their email is below:

* David Carmany, City Manager - dcarmany@ci.seal-beach.ca.us
* Linda Devine, City Clerk - ldevine@ci.seal-beach.ca.us
* Mark Persico, Director of Planning - mpersico@ci.seal-beach.ca.us

Your email should contain the following: your name, your business or
organization, your clear support of A-Frame signs and reasonable local
signage efforts, and your desire to NOT increase the difficulty of
special event permitting on the beach. We will keep you posted on the
call to action for a date to appear for Council and/or Planning Commission.

PLEASE DO IT RIGHT NOW!

Thanks

Benefits of the Chamber. How do your associations help you?

2010-04-12T14:01:00.001-07:00

This is an article I wrote for the Chamber newsletter. Think about what you might get from various professional associations.

People regularly ask “What do you get out of your Chamber membership?” This really is a good question. Chambers of Commerce differ in the way they focus on providing value to their membership. Our Chamber’s mission is fairly simple and clear: to sustain, promote and grow business and to enhance the quality of life of the Seal Beach community.
With that mission in mind, the Seal Beach Chamber of Commerce is the single largest event producing non-profit in our City. We produce many of the largest: the Classic Car Show, the Christmas Parade and the Summer Concert Series. Beyond this there are over a dozen other events. In addition to the opportunity to volunteer, network, and sponsor at these events, they fulfill the need to enhance the quality of life in the Seal Beach community. Special thanks are in order for all those members who participated and sponsored the recent USS Dewey events: Boeing, O’Malley’s on Main, Grace Community Church, Hennesey’s, Main Street Wine Cellar and the LIONS. It was an incredible event that showcased our town at a national level. Just ask Mike Mullen, the Chairman of the Joint Chief’s of Staff, he was here!
Recently in partnership with Boeing and the Small Business Administration (SBA), we have launched the EDGE: Educate to Drive and Grow the Economy, business seminar series. These highly informative 2 hour lunch meetings bring real information and resources to bear for many of our small to mid-size firms. Mitra Novin, of Boeing and Doug Dare of the SBA are both instructors for the series. I was delighted to be the kick off session facilitator on business planning. If you haven’t checked it out, you really should! If you are interested in teaching a session, let us know. We are always looking for ways for our members to contribute.
Finally, as you may be aware, there has been a great deal of movement on the government front where the Chamber is working for you to help promote business. We are working through concerns in the Title 11 zoning code and also with position papers to not only our City Council, but also Assemblyman Jim Silva and State Senator Tom Harman. Erik Dryer-Goldman went to a meeting with the Assemblyman to work on some state issues. Steve Blount continues to represent us at the Regional Military Affairs Committee (RMAC) at the Joint Forces Training Base. We are also thankful for US Congressman Rorhabacher joining us for our April 8th meeting to give us a breakfast briefing!
Remember as always to shop, network, refer and spend locally. Join us at our next breakfast meeting or networking event and be sure to RSVP for an EDGE seminar. After all, what you get out of the Chamber is what you put into it!

The upcoming car show

2010-04-10T19:27:00.000-07:00

It is that time again, for the Seal Beach Classic Car show! Now in it’s 23rd year, it is one of the longest running annual events in our community. What is in store for this year? Well, cars, vendors & visitors, as always!
This year on April 24th from 10 am to 3 pm, our Main Street becomes classic car heaven. More than 500 cars will begin to fill up our downtown around 6 am. From woodies to muscle cars, there is plenty for every gearhead to admire. We expect thousands of visitors to come and enjoy our community and show.
The car show takes months of planning and dozens of volunteers to pull off. Brian Warner, this year’s Seal Beach Car Show event chair feels the Chamber has stepped it up, “We have 30 judging categories and are particularly happy with our t-shirt which will feature two of our winners from last year and new styles for women and children.” He added, “We also have listened to participants, attendees, merchants and residents to make this the best car show ever!”
Brian has been working for the last several years on improving the judging system and quality. Participants really value that kind of focus. The expansion of categories from just 20 a couple of years ago to the 30 now, which makes divisions more descriptive and in line with other shows.
Other key improvements include enhancements to the parking process with seven points of entry into the show, more vendors and a smooth operating team. Currently, every leader in the show has been a part of it for at least a year. JoAnn Adams, a former president of the Chamber and chair of the show for several years, worked tirelessly to improve the entry process for the show. She along with major participants like Stuart Green, a new car show committee member, and his group of 51 entrants helped design the flow patterns to make the entry smooth and efficient. JoAnn shared, “We really wanted to make sure the cars don’t have to idle a long time and that they have minimal noise for the residents. By bringing them in from multiple streets they park faster and better.” Signage set up and barricades begins around 3:30 am and Bryce Turner and his team, including volunteers from the Naval Weapons Station, will be coordinating this inflow. This system eliminates back up on Pacific Coast Highway and along Seal Beach Boulevard.
The Chamber has continued to partner with the Seal Beach Lions and Leos for the Pancake Breakfast as it has been a part of the car show tradition for the last nine years. Long term Lion, past Chamber president and car show corporate sponsor Jim Klisanin feels, “We have always had good car shows, but this year we have made it even better. I have talked to a lot of the participants in years past and they almost always say this car show is their favorite.” The Lions will be continuing through lunch this year with their famous bratwursts so stop on down by the pier and get some!
Vendors are more expansive and focused in Eisenhower Park thanks to sponsorship chair Gina Phillips. More than twenty vendors will be in place up there, though the Big Red Bus will be make an appearance down by PCH.
There should be more to do and see this year in the park as the Pinewood Derby moves over into it. It certainly adds even more of a family friendly atmosphere to have the kids all racing cars too!
Car show central is located at the Electric and Main intersections and will be an information and registration hub. Judging begins at 10 am and wraps up around 1 pm. Our new PA system should allow Rick Paap, our MC and the 2:30 pm awards ceremony to be clearly heard. So invite friends and family to come down to Seal Beach on the 24th to help us celebrate classic cars, our community and our merchants. If you need more information, please contact the Seal Beach Chamber of Commerce at (562)799-0157 or info@sealbeachchamber.org

Sunrise Service

2010-04-04T13:30:00.000-07:00

Getting a good start on the day is important for many of us. I was particularly moved today to attend a sunrise Easter service on the beach. It was a beautiful vista and helped me connect with some "universe" time first thing. The breaking of dawn and the great swath of Pacific ocean that I could look out upon reminded me of the importance of a positive mental attitude and spiritual centeredness.
Pastor Tia Wildermuth of First United Methodist Church (www.firstchurchsealbeach.org) during the homily reminded us all of the importance of believing without understanding. The disciples did not understand what had happened with the body of Christ, and yet once the message was delivered, they still had to believe without the understanding still. For articles of faith, this is undoubtedly true. For business - perhaps less so. Or is it?
When we first have a vision of success, we do not know it's certainty. We act on faith that the business will be profitable, enjoyable and filled with good results. We act on a belief not based on facts in evidence. We look to the sunrise, the opportunity and the promise of the day.
Easter is a time of renewal and hope. I hope that it is for you and your business as well.

Trip Planning

2010-04-03T07:51:00.000-07:00

Business owners often find that they don't have much time for travel. Their business demands constant, unbroken attention. This photo is from a trip I was on a few years ago to Rehobeth, DE with friends. There were a bunch of us who were auctioned off at a fundraiser as strippers/models. I did bring in a nice price I might add. You can see me with the hat on in the back.

For all of us, try to book time to travel when you can combine business and pleasure. Meet with clients for a few days and when it is time to relax with friends, then enjoy that as well. You can often fit both in. What you don't want to do is NOT vacation. You really need to recharge your insights and perspective. So go ahead - plan a trip! I just did!

Detox Cleanse - Personal & Business Choice

2010-04-02T17:38:00.000-07:00

Mid day Monday (03/29/10) I decided after much thought and reflection to do a detox. For those of you who know me well, this might seem kind of funny given my history! I really felt with news my mom gave me about her physican's concern over health issues (not to mention being a cancer survivor), my dad's battle with prostate cancer, my own age and my need to take a more natural approach to body building/sculpting, a cleanse and diet change seemed in order.

Following the guidance of my friend and tranier Barb over at Beach Fitness, I opted for a cleanse focused on vegetables (no white/starchy), a few nuts (mostly almonds and some pinenuts/cashews as sesonings in cooked vegetables), Macrogreens supplement drink and a high quality protein powder. I am still only drinking water outside of the supplement shakes. That has eliminated all dairy, meat, processed food, refined sugar, soft drinks, additives, gluten, grains and most fats. This is day 5, and I feel AMAZING!

Day 1 was very tough. I was hungry and unsatisfied most of the afternoon and evening. Did 30 of cardio in the AM and lifted legs in the afternoon. By Day 2, I was irritable and my sleep patterns were disrupted. My energy level was very low and training was hard, though I did 30 minutes of cardio, lifted chest and then took a 30 minute kettlebell class! Day 3 brought some feelings of change in my energy level for the better, but I was definately irritable and I only could manage cardio for 30 minutes. That night sleep was the worst of the week - I only managed about 4 hours and then was up around 3:30 am. Day 4 brought continued feelings of lastitude, though my attitude was better and my hunger was far more manageable. I worked a 16 hour day and then just had to collapse in bed. I did manage to lift back lightly.

Today was a shoulder day and I woke up after a full 9 hours of sleep feeling incredible and super positive. So THIS is what it is supposed to feel like! I like it - A LOT. I was able to train shoulders and I weighed myself - a solid 5 lb. drop with a + change in body composition. NICE!

What this week has taught me about business and life is the following:

1. Changing it up and forcing yourself to do what you know you need to do is the right thing.

2. We all could use a cleanse now and again - both personally and in our businesses.

3. The first few days of fairly radical change are hard, and Mother Nature is amazing, we adapt to the new lifestyle. We can do the same in business - we expand our efforts to inculde the optimal result if we only stay focused on it.

4. You have NO time to waste. If you are ready to make changes in your life, don't wait for New Year's Day, your birthday or your doctor(consultant) telling you to cut stuff(waste) out of your life(business).

5. Results are worth it. It produces a positive feeling of causality between effort and result.

You know what you need to do to produce positive change in your life. Just go do it!

April Fool's

2010-04-01T05:16:00.000-07:00

Today is the day when we commit hoaxes and other practical jokes of varying sophistication on friends, family members, enemies, and neighbors, or sending them on a fool's errand, the aim of which is to embarrass the gullible. Traditionally, in some countries, such as the UK, Australia, and South Africa the jokes only last until noon, and someone who plays a trick after noon is called an "April Fool". Elsewhere, such as in France, Ireland, Italy, South Korea, Japan, Russia, The Netherlands, Brazil, Canada, and the U.S., the jokes last all day. The earliest recorded association between April 1 and foolishness can be found in Chaucer's Canterbury Tales (1392). (Thanks Wikipedia for that overview!)

Do you ever feel that the day is April Fool's Day and the joke is on you? Well, today really is that day and you might want to be sure you are not a joke in someone else's book! A few keys to ensuring the joke is not on you with a client:

1. Underpromise & overdeliver - make sure you have what you say you will do and focus on delivering it.

2. Communicate clearly - use the KISS (Keep It Simple Stupid) principle

3. Be efficient - Don't waste the client's time. Most likely you are being paid by the hour as well.

4. Don't be a "yes" man - The client is paying you for results in their business. These results are usually tied to financial performance. Do not be afraid to tell her a "no" and why.

5. Respect the work - Remember it has your name on it. It better be good!

6. Thank the client for the opportunity to work with them.

So yes, all of those points seem obvious, but all too often we forget one or more of them at critical times. It can devestate your cleint/consultant relationship if you do.

Lyrical Business

2010-03-26T15:15:00.000-07:00

Last night I went to the Walt Disney Concert Hall to hear Emanuel Ax on piano and Lionel Bringuier (who is quite young and handsome I might add) conduct Chopin, Berlioz and Shostakovich. It was lyrical, transportive and sublime. It always amazes me the dynamic between conductor and orchestra. Add to that the courtesy and majesty of a pianist like Ax into the mix and it becomes a true auditory treat.

The reason I was able to attend this was due to the largess of a friend and business mentor, Beverly Pearce here in Seal Beach. She is a season ticket holder and couldn't make it. I was the lucky beneficiary of her tickets. The trip reminded me of the importance of culture for all of us, but particularly entrepreneurs. We tend to become filled in our own world and lose sight of the need to enrich our life experience.

When working with teams in business, do not think your role is just the obvious one of the conductor. You may be a member of the orchestra which is working to the greater success of a larger player. As Piers Anthony asks via his character Stile in his Apprentice Adept series - who is greater, the artist who ascends to the heights, or the players which allow him to reach them? You must work diligently to extract not only the best performance out of everyone, but you must be prepared to do it with courtesy, style and aplomb.

Business makes a difference

2010-03-23T10:40:00.001-07:00

This past Saturday was a very full day. The new Seal Beach Fire Station #48 open house and dedication was at 9 am, the 3rd Annual Seal Beach Health Fair was at the Shops at Rossmoor from 10 am to 3 pm, and the St. Baldrick’s event at Hennesey’s on Main Street ran that afternoon as well.
What do all of these things have in common? They are demonstrations of businesses and government working together to produce improvements of the quality of our lives and the lives of others. Business PAYS and facilitates many things in our city.
Millard Fuller said it well, “For a community to be whole and healthy, it must be based on people's love and concern for each other.” Business plays a vital role in that objective. Did you know that “shopping local” helps the city pay for essential services? Here’s how:
Under California sales tax law “Bradley Burns” 1% of the purchase price is returned to the local government based upon point of sale. Every time you shop local, our City gets more revenue to pay for services and projects – like street paving or emergency services. In the City of Seal Beach budget, this “local return” amounts to over $4 million, of $26 million budget. On top of this, there are license and use taxes – like business license fees and the transit occupancy tax (TOT) which also
One of the city’s top 25 sales tax producers, Energy Tubulars, recently announced their recommitted to Seal Beach, signed a 40-month lease. This is great news for our town! Good long term business tenants equal a stable, viable and flexible form of revenue for Seal Beach.
Did you know that Dendreon, a new manufacturing center is coming to the Boeing Center and is creating nearly 500 biotech, management and light manufacturing jobs? The Chamber of Commerce is working with Dendreon to try to fill some of those positions.
The Health Fair was the largest ever with nearly 100 vendors and close to 700 people who made it in and through the sea of tents and businesses. They were not just “hawking” their wares, but providing information, screenings and free services to our residents and visitors. It helps drive traffic to those merchants and the Shops at Rossmoor shopping center particularly. We are proud of our synergy with both the Los Alamitos and Cypress Chambers of Commerce who participated this year.
St. Baldrick’s at Hennesey’s shaved over 100 heads, raised over $15,000 for childhood cancer and helped provide excitement in our Main Street area, which all merchants enjoy. Where did all of those fabulous gift baskets come from? Our merchants. It was remarkable seeing what the event did for those children who attended and are affected – they were transformed with joy and love. Hopefully this will be an annual event and something you might attend in the future.
One of the issues our community might wish to ask more clearly is what kind of business do we want in Seal Beach? Some years ago, there was a proposal for a Costco - what kind of sales tax revenue might that have generated for our City?
All of this circles us back to Fire Station #48. It was paid for by our tax dollars and it is a credit to our community. I would not suggest that only business paid for it, but I would say that business participated in it, though taxes. We are proud of it, and I am optimistic that all of us in town are as well.
Finally, I would remind us all that the TOT tax, again as a business tax, went to provide resources for the storm drain management improvements. Based on what I saw at the last City Council meeting about flooding in Bridgeport, we will need all the funding resources we can get for yet more storm drain improvements. Please remember to shop local – it helps us all!

Consultant tips. . .

2010-03-17T06:33:00.000-07:00

So everyone wants to be a consultant lately. Lost your job, hate your boss, tired of working for others - sure, go ahead and try to be a consultant. But do you have what it takes? Maybe. Sologig.com is an interesting posting and resource site for those who might want to get a client feed. I have never gotten one from it, but occassionally it does provide some good insight. This is from an eblast today:

In addition to advanced degrees and a significant amount of industry experience, these skills are "must haves" for any professional consultant:

1. Sell your analysis: In addition to being able to analyze problems down to their most granular levels, you also need to "sell" your analysis to your client.
2. Stay cool: Changes in any organization can lead to emotionally charged meetings. Keeping your cool will help you and the client to get the work done.
3. Be ethical: Always maintain the strictest confidentiality regarding sensitive information and document any situations where you feel someone has acted questionably.

Your professionalism, even in the most difficult circumstances, will ultimately lead to your success and the success of your client.

Should I drop my price? - thank you Altus Agency!

2010-03-15T12:15:00.000-07:00

We use an outside vendor to provide extranet services for our clients. We'd been with them for over five years.

We recently discovered a better solution. Not only is it better, but it’s also less expensive. It wasn't so much the fact that it was cheaper that sold us. It was the ease of use for our clients.

But don’t get me wrong, cheaper certainly doesn't hurt. And this was cheaper by a couple hundred dollars a month. When I contacted the old vendor to cancel our service, guess what their immediate response was. "We can match their price."
What? So you've been overcharging me for years? Or you magically just had a price reduction to the very dollar amount of my new vendor and you were about to call and tell me about it?

We’re still leaving but now, instead of feeling a little guilty about leaving our old vendor, I’m feeling a bit used. If they’d valued our business - why didn’t they offer us this new price while we were still their customer?

Talk about leaving a bad taste in my mouth.

Dropping your price just to keep a customer is never a good strategy. It makes everyone feel a little cheap. In the end, no one wins and you can kiss any sort of recommendation goodbye.

Your pricing strategy is one of the key components of your marketing message. It speaks about things far beyond your cost. It communicates value, customer attentiveness and how you view the relationship, both short and long term. It's not something you should just stumble into.

And it's not something you should damage by mishandling a situation, like our old vendor did.

VIP Reception & Commissioning

2010-03-06T08:09:00.000-08:00

This week has been an incredible series of events from the Dewey Crew BBQ on Monday, the Commissioning Committee reception on Thursday and the incredible VIP reception at Boeing on Friday and finally the actually Commissioning & VIP breakfast on Saturday. It was simply amazing.

What was also incredible was the opportunity to meet the Chairman of the Joint Chiefs of Staff - Mike Mullen and his wife Deborah. They are remarkable people. Courteous, respectful, calm and very insightful. Clearly Mrs. Mullen as sponsor of the ship had an impact on the crew and the officers. The second photo is my family with Mrs. Mullen and one of the officers from the Naval Weapons Station. I had the opportunity to connect with Chairman Mullen on the Don't Ask - Don't Tell policy and his support of the repeal and my gay brethren was deeply satisfying. He concurred that it was the right thing to do. Mrs. Mullen was remarkably kind to Anthony and my mom & stepdad. Really a class act!

Our community really did a great job for our sailors and Naval personnel. I was proud to be a part of the commissioning committee and a big thank you to all of them! They know who they are. Also, some of my business contacts were able to be part of the event through the Chamber of Commerce. Again, a great opportunity to connect business with our armed forces! So great!

Changes by the Sea

2010-03-04T11:20:00.000-08:00

Recently, I have had the opportunity to look closely at the visual history of Seal Beach. From the early 1880’s to the present day, seeing the ebb and flow of change is both humbling and instructive. Our town has been through many eras of size and shape. “They say time is the fire in which we burn,” spoke poet Delmore Shwartz and it is true, the one thing we can never get back is each moment.
Seal Beach has been burning in the fire of time for nearly 95 years now. Where is it going? I would suggest to you that it seems to be growing – perhaps cautiously and with some resistance, but it seems to be changing ever so slightly. We seem to have deepened a relationship with the Seal Beach Naval Weapons Station and the USS Dewey. The weeklong activities, from tree planting on Lampson Avenue to a reception at Boeing, culminate on Saturday March 6th, at 11 am when the ship is formally commissioned.
We have an award winning school district that is the envy of much of Southern California and the business community is busy supporting Project Seek and other fundraisers for them. It does seem that the business community continues to step to the plate when asked by events. PONY baseball had an amazing opening day, filled with business sponsors of teams and the field. I especially want to thank those who sponsor so many wonderful Chamber events and those this week for the Dewey commissioning like O’Malley’s and Grace Community with the LIONS who did the crew BBQ on Monday.
We have begun a community discussion about what might happen with the DWP property and the committee is interested in what the public has to say on the issue.
We are talking this month about Title 11 – the complete zoning code for the City. Who can forget the over 24 months of hearings, battles and bombastic proclamations from all sides during both City Council and Planning Commission hearings? Those study sessions are happening and are posted at City Hall. Do you have any issues about zoning? Now is your time to have your voice heard.
What does this have to do with time as “the fire in which we burn?” It is simply that: change comes. It will come to our town. It is inevitable. Just as we will rebound from the recession (hopefully sooner rather than later), so will we go through periods of growth and expansion. Equally, we will have contraction and stagnation.
In the 1920’s, Seal Beach was an entertainment and vacation destination. Over 20,000 people a week came from all over Southern California to visit the Joy Zone, the rollercoaster from the 1915 San Francisco Exposition and the Jewel Café which could comfortably seat 500 diners at a time. Seal Beach has had a huge boom time!
We have had gambling casino boats and dancing girl clubs! Seal Beach has had its period of even a “Red Light” district Main Street.
All that may be history, but it is part of the “fire” that exists in our past. Shouldn’t it be recognized and honored for what it was? We don’t need to return just to casinos but our centers of shopping and Main Street need to stay vibrant to both residents and visitors.
Along with that change, isn’t the crosswalk pedestrian sign on Main Street between Electric and PCH great? You can be less fearful of being hit and cars have really been slowing down rather than just worrying about the light.
Change is coming to Seal Beach, slowly and inexorably, but that is as it should be. For times change, people live, grow and pass and our Seal Beach continues to evolve. It was the Founder’s Day Publicity committee which really created the drive to write this column, and they know who they are! I for one am glad Seal Beach is such a remarkable place, and through all of our participation and support in community, it will continue to be our “Jewel by the Sea.” Remember as always, SHOP LOCAL!

A great paper of statistical analysis

2010-03-02T08:34:00.000-08:00

One of my Twitter friends sent me this link: http://www.columbia.edu/~jrl2124/Lax_Phillips_Gay_Policy_Responsiveness_2009.pdf

Check it out if you want to know more about gay rights and public policy issues. Let me know if you have comments. Thanks to @skekoa for sharing it!

Seminars

2010-02-25T19:51:00.000-08:00

So today I did my two hour seminar on Business planning 101. It was a joint effort of the Chamber of Commerce, the SBA and Boeing. My class was the first one in an eight session series. Here is the outline of it:
When you start building a business plan, do you know what your business stands for? Do you recognize the difference between a slogan, brand, mission statement and mantra? Simply, your mantra is the statement to which all of your business decisions stem from! In this two hour intensive seminar, you will explore the basic segments of a business plan, some key steps on how to write one and finally develop your mantra for your own current or future business. Appropriate for all levels of business owners or non-profit staff, you will find this EDGE session will start you off right!
It was at the Hampton Inn & Suites here in Seal Beach and somewhat ironically, there was a meeting of the Education & Evaluation Center for Medical Marijuana having a conference in the room we were supposed to have, so we adjusted to working in the main lobby and breakfast area. It went very well. All the participants got a lot out of it and when anonymous presenter evalatuations came back and I got the results from the director of operations - I received near perfect marks! Another successful seminar session. What was even more exciting was the additional work from several participants which will likely develop.
So if you are in a service business, I strongly encourage you to teach a seminar for free - the clients and credibility you will recieve pays serious dividends!

Working through the Power of 2

2010-02-24T17:13:00.000-08:00

Working in the consulting field always results in collaboration. First, you collaborate with your client, and in many projects, there are multiple consultants, advisors and departments all interfacing. This type of interaction will lead to issues which exist in pairs even more than in "teams." Recently, I have become an advocate for not only strength based leadership, but the entire structure pertaining to positive psychology. Those of you who have read my blog in the past know that I often focus on positive issues.

I can't comment strongly enough how communication, trust, mission goals and ultimately acceptance are core tenets of good partnership. The book illustrates others, but I absolutely agree that those are vital to any endeavor. When working with your clients, realize they are imperfect, you, in partnership with them can yield far superior results than they could alone. Be proud and clear in the value you provide. Accept that you may disagree, but remain open and understanding of what they provide - their willingness to listen and ACCEPT what you have to share.

Now go give them even better results!

A failure of customer service - Verizon

2010-02-18T09:13:00.001-08:00

It is rare that I am deeply negative. Verizon has changed that for me. I have been trying since February 3rd to actually have my internet work. It still doesn't. I have spoken to people in Indonesia, India, California, and locations unknown. The latest, for the last three years, I have had a "slow connection" only now, I have found that at the crossbox I am apparently the only DSL customer and they simply can't deliver internet to me. FiOS is apparently available, but not for me. They have offered no helpful solutions. Why is this such a problem? Are they really as incompetent as I now believe. Are all cable and phone companies just raping us? When do we as consumers of a product become enraged by their gross failure of customer service? When do we band together to demand change?

If politics is any indication, we should simply throw them all out! If that is the case, when we are as dependent as we are on technology, how can we force telecommunications to meet the needs of its customers rather than its shareholders? Ideas - anyone?

USS Dewey

2010-02-16T06:30:00.000-08:00

Sometimes extraordinary things happen in Seal Beach. This March 6th, for the first time in Orange County, a naval vessel will be commissioned: USS Dewey DDG 105. Commissioning a ship is a time-honored tradition, which celebrates a vessels' formal entry into service with the active Navy fleet. USS DEWEY was constructed at Northrop Grumman Shipbuilding in Pascagoula, Mississippi and is sponsored by Chairman of the Joint Chiefs of Staff & Admiral Mike Mullen’s wife, Deborah. The vessel, an Arleigh Burke-class guided missile destroyer, is the third ship to bear the name of Admiral of the Navy George Dewey. Earlier versions, the DDG 349 was very active in the Pacific theatre in WWII and the DDG 45 a Farragut class missile destroyer. But what does all of that mean to us as a community here in Seal Beach? Why should we care?

Our USS Dewey has a complement of 380 officers and enlisted personnel and is one of the most sophisticated Naval vessels ever developed. With a comprehensive set of offensive and defensive capabilities, it is capable of sustained battle and support in ship-to ship, ship-to-shore, ship-to-subsurface and ship-to-air engagements. It also represents a first ever opportunity for our business, school and residential community to participate more fully in what our largest real estate partner: the Seal Beach Naval Weapons Station. For those businesses in Seal Beach, we have an opportunity to build a greater connection with the sailors of this vessel and others which come in and out of the Weapons Station.

Lead by Boeing Integrated Defense Systems, which is hosting the VIP reception on Friday, March 5th, the business community is doing it’s part to facilitate the USS Dewey events. Main Street Wine Cellar and Hennesey’s have also stepped to the plate and provided wine and beer for the events as well. Many Chamber member businesses are coming forward to create a “Welcome Kit” booklet of coupons and discounts for the crew. Working with the City of Seal Beach, Trees for Seal Beach and the Commissioning Committee, a large number of trees are going to be planted along Lampson Avenue in commemoration of the special day.

How does a series of events like this get pulled off? Thanks to a large number of volunteers both inside and outside the Navy. Maria-Isabel Soto, Chief of Staff along with Captain Jon Kurtz and the Commissioning Committee have worked for the last 4 months to make it all happen. Members of the Seal Beach staff also have played a huge part in connecting the ship and crew with events. I was deeply honored to be present when City Council presented Commander Warren Bullen with a certificate of appreciation and recognition and he complemented our town and citizenry for such a warm welcome and support. The Chamber of Commerce has commissioned a ship’s gift of a stained glass piece to connect our logo and the ship’s logo, as seen in this article, to commemorate the day and our community’s partnership. We are after all, in part a Navy town, not that unlike our larger cousin San Diego. So let’s all be sure to welcome our sailors and be proud of the partnership we have!

As President Theodore Roosevelt said in Chicago in 1903, “There is a homely old adage which runs: ‘Speak softly and carry a big stick; you will go far.’ If the American nation will speak softly, and yet build and keep at a pitch of the highest training a thoroughly efficient navy, the Monroe Doctrine will go far.” Though the time of the Monroe Doctrine has passed, we are pleased that one of the “big sticks” of the U.S. Navy has been commissioned here in Seal Beach. For more information about the events, go to www.deweycommissioning.org

A return from SFO

2010-02-11T20:54:00.001-08:00

My friend Dan and his best friend Lola are amazing. Here they are at the Palace of Fine Arts in San Francisco in my recent trip to visit. Do you ever wonder what life would be like with unconditional love? I know Dan doesn't.

He has near perfect love with Lola. He shared an interesting observation about love and care. Dan is a physician (among other things) and quite a successful one at that. The problem with being a successful physician (yes Jim, Dave and others - you know who you are and yes, I am talking to you too!)is that you often (like entreprenueurs) keep extrodinarily long hours. He pointed out that when he arrived home Lola would love to see him. When he was later than usual arriving home, rather than being upset or hurt Dan didn't make it home faster, she simply loves him THAT MUCH MORE.

Don't we wish all of our spouses would be that understanding about our schedules?

One of our first stops was the San Francisco Main Branch public library. Wow! That kinda says it all - WOW!

This library is simply amazing. From the outside, it seems fairly blocky, but once inside, you are transformed into a modern version of the library you grew up being forced to go to. It has a sweeping central rotunda and floor after floor of abundantly spaced shelving and seating. There are work stations for computer docking and computers available for use. Fastidiously clean and remarkably well policed, this library is a credit to the institution.

My favorite area, the Hormel LGBT special collection actually was not on display as I expected, but was a nice reading area. The collection in that area was a bit more sparse than I expected, I thought the Main library would have had a large selection, but perhaps not. It did have a good offering of periodicals relevant to the community.

The main reason I went here was to return a book for my stepfather, Jim who had checked out Canterbury Tales from June 19th, 1955. The circulation desk took the book, was delighted to receive it and didn't charge me! BONUS!

Plus, Dan and Lola (dressed in her uber cute "service dog" outfit!) were able to spread the joys of doggie service to many patrons. Overall, I would fly into SFO just to go to this library. It was that good.

When it was time to Nom-Nom, we asked: where do you take the boys and your favorite bitch in the Castro? Squat & Gobble! We couldn't have been happier at this restaurant. Not only does it permit dogs, it is DOG - FRIENDLY! Practically a must for those gay men with requisite four furred friend (not your collared cub, Papi bear!) j/k Seriously, they have bowls of water for dogs, a very friendly staff and a pretty substantial menu. Being fairly big men, we ordered four entrees for the two (and a half - for Lola) of us. I had a Chicken Divan crepe along with a half pound Black Angus Chuck Burger (they forgot the cheese - hence the four stars) and Daniel had the Seafood Linguini (yes, with huge ass tiger prawns) alongside the Marina crepe.

NOM-NOM; woof-woof; sigh. . .

Yes, it was that good. No, there weren't leftovers.

So grab your man, boi, hot friends (do you have any other kind?), lesbian sister, whatev. . . and be sure to stop in.

The Huntington Library & Gardens

2010-02-04T22:05:00.001-08:00

Today we toured the Huntington Library and Gardens. Vast gardens, significant buildings, a great collection of rare books/manuscripts, and a free day the first Thursday of the month to which you may request tickets. Be sure to get the tickets on line rather than via phone and you must do it the month prior to your visit. The system can be confusing, but you can get up to 5 tickets to one address. DO NOT think you can send multiple ticket orders to the same address, as they will be canceled out.

Some highlights from our trip:
- A Gutenberg bible
- An illuminated original manuscript of The Canterbury Tales
- Christopher Isherwood's original manuscript of "A Single Man"
- The succulent garden
- Tea & dim sum in the newly created and opened Chinese Garden (very pricey, but delicious)
- The Blue Boy by Thomas Gainsborough & Pinkie by Thomas Lawrence
- The "Plant Lab" - good exhibits, but not great staff present to explain or answer questions about things. Very self directed.

Regardless of minor issues, the trip was truly delightful. Abundant parking and easy to get to as well. Perfect for out of town guests or a trip with your spouse. Do NOT think you can do this trip in just one day. I would suggest highlights the first time and then back for a second (or more) deeper visit. Enjoy!

Struggling to reconnect

2010-01-16T08:52:00.000-08:00

Writing is an effort. The last month or so has been hard for me to reconnect with the creative muse. This month and early February will see fewer blog posts as I work on fresh new ideas for 2010. What are some of your insights, ideas and thoughts for business in America? Lots of people want to criticize the "here and now," but few actually provide new solutions or creations to adapt in this new decade. Stay tuned for more creative ideas and recommendations to help make your life, your business and the non-profits you care about more successful!

Personal Branding

2010-01-07T22:01:00.001-08:00

Whether or not you own a business, we all have a personal brand. It is more than our religion, race, gender, political ideology or even self-perception. It contains many things and is really a 360°, three dimensional view of what we are too the world.
Through the work of business planning, business owners think about their business identity, but ultimately as leaders and simply people, we should all look to our own brand. Are you honest, smart, pleasant, reliable, attentive? Do others seek your counsel, do you keep secrets or share them? How do you treat your fellow human? Your pet? What do you eat, how do you exercise and what priorities do you have?
This time of year, most people think about resolutions. Why not look to some things in your brand you want to do more of? This is often a phrase or affirmation to measure your priorities every day. Here are few examples:
• I am thankful for all of the people in my life.
• I celebrate my health and take care of my body.
• I find time for joy each day.
• I seek to act and speak with good intent.
Try to focus on your brand and the positive you wish more of. It is a new decade and a new year. Make the most of yourself and your brand!

Healthy tips

2010-01-05T17:30:00.001-08:00

Help! I have felt sick for nearly a month, and the holiday season of eating and drinking hasn’t helped. I tried to get back to the gym. I feel even worse afterwards. What can I do to shake off the holiday sickness and blues?
All kinds of people feel the same way! The New Year’s paradox of hitting the gym and getting back into fitness is both desirable and often hard. You have been overindulgent for a while and your body has adjusted to getting too much in excess – food, alcohol, rest and even stress.
Studies have shown that moderate, regular exercise boosts the immune system and decreases the rate of respiratory tract illness. Your immune system fights most effectively when it isn’t stressed. Don’t make the mistake of trying to go back full force into a workout schedule. A single rigorous exercise session or event may make you more susceptible to infection. Pay attention to your body. There is the good “push” of effort, which is different from pain or over exertion.
After illness, injury or being sedentary for 2 weeks or more, you need to ease into your workout regime. Start with a nice long walk, light cardio, tennis, easy jogs or whatever might be comfortable for you. Think of it as ½ speed and effort in the beginning. Usually a week of this will get you back to your normal workout levels. Consistency is the key.
“An ounce of prevention is worth a pound of cure.” The best way to stay healthy is to simply maintain a healthy lifestyle. Some key steps to defeat that post holiday malaise: eat fresh fruits and veggies, avoid processed foods, decrease sweets and sugars, wash your hands regularly, get good quality sleep, and exercise regularly!
As we enter a new decade, make a fresh commitment to reserve at least 30 minutes a day four times a week to move your body. Your body will thank you and you will maintain an optimum level of health, as long as you stay consistent!

2010 - Making changes

2010-01-02T17:56:00.001-08:00

Well, 2010 has brought some unexpected changes to life. One of the things which has become very clear over the last year is the importance of having boundaries and protecting myself. For some entrepreneurs, we end up focusing so much energy on our business, it is much like a child. We nurture it, feed it our energy, time and care and then we wonder why there is little energy left for ourselves.

I has been also a stunning realization that no one is going to take care of me, but me. You would think I would have realized that as a younger adult, but unfortunately, I wanted to keep believing that if I cared for others, particularly my partner, it would all work out. Sadly, that is not the case.

No matter how much we love, we must love ourselves first. It is not a self-engrandizing or selfish love, but the recognition that we must be responsible for our own happiness, our own success and our own life.

So take a moment, care for yourself and reconcile your feelings with the burden of self-awareness. For how else can we grow if not through the lens of introspection?

Are you upset?

2009-12-28T19:19:00.000-08:00

Do you ever wonder about getting upset? Irritated? I do.

I find when working with clients and in my own life, it all comes back to what we might expect. My spouse has been gone for two months. I expected that he would be home for a while after being gone. Apparently, that was not to be.

Now does the picture make sense?

Anthony has gone off to fly air ambulance service in a tiny silver mining town in Nevada. He is going to be on call for a week there, then will likely be flying down to Mexico for another week. He was home for just 4 days.

We will miss being together New Years. Again. He will likely be busy during my birthday because his 135 check ride will be the day after it.

And he wonders why I am not excited for him to be flying. He is still an unpaid intern. He can't get a green card and I continue to support him. It has now been over three years. Does the picture make more sense?

I try very hard to be positive, upbeat and optimistic. I strive to find the silver lining in nearly all things. I admit, today I feel a bit frayed. The lining is harder to discern, if I can see it at all. I wonder how much longer I have to continue to make the best of things. I find the dream ever more distant. I find the desire to even build expectations failing.

If I was my own client, I would be forced to point out some deeper questions. When do our family needs come first? At what point can we feel less burdened? So yes, I am upset. I am upset he is gone again. I am upset I had some expectations. I am upset I can't seem to see that silver lining. Unfortunately, I find myself becoming tired and simply indifferent, and that is the most frightening of all.

Year in Review - Seal Beach

2009-12-27T13:53:00.000-08:00

“The genius of the United States is not best or most in its executives or legislatures, nor in its ambassadors or authors or colleges, or churches, or parlors, nor even in its newspapers or inventors, but always most in the common people.” Walt Whitman could have been talking about Seal Beach, for this year in business has been marked by ups and downs, but more often than not, it has been our locals and fellow citizens who have helped business survive.
The Sun asked me to evaluate what has happened in our town over the last year of business and it has been full of challenges. From Mel’s Diner, Minx Fashion Shop and Lei of Love to Circuit City, it has been a tough year for many of our Seal Beach businesses. Those just closed shop. We have seen a rebound in many spaces, like Home by the Seashore and Marshall’s moving into our community. We also have seen an expansion of services like the weekly Farmer’s Market on Tuesdays up by Leisure World. The Chamber was proud to sponsor that market to bring fresh produce and items to residents who lost their only nearby grocery store.
Bay Hardware and 320 Main have changed ownership and the Seal Beach Center, home of Pavilions and CVS, is still full of vacancies. Thankfully, there are some new businesses, which are finally coming in.
From an events standpoint, the Chamber and the Seal Beach community have had an incredible year of production. Starting in March, we had the 2nd annual Seal Beach Health Fair with over 80 vendors and hundreds of participants up at the Shops at Rossmoor. Look for the 3rd annual Health Fair on March 20th, 2010.
The 5k/10k Seal Beach Run was another record success with Bill Ayres at the helm. The business community and volunteer committee came together along with incredible attendance of 5,500 runners, to produce the most successful fundraiser in race history, giving back over $100,000 to the various grant recipients.
How about that amazing car show? So incredible! The last several years have been filled with a sold out show by mid-February. Over 550 cars, exhibits and nearly 20,000 visitors, the Seal Beach Car Show is the single largest event we produce. Mark your calendars now for the event on April 24th, 2010!
The Chamber had the largest run of our well-received Summer Concert Series from the July 4th week on to September 2nd. This year’s series marked an expansion by 3 concerts to be “9 in ‘09”. When other communities were cutting back on activities for residents and visitors, Seal Beach was expanding! We look forward to next summer’s series and seeing all of you there. Let us know how we can make it better for you as well.
October was the month for Sidewalk Sale and Trick or Treat. Record number of little ones gathered on Main Street on Friday and Saturday to collect their treats from participating merchants. The Sidewalk Sale ran on Saturday and Sunday. While we tried combining the two events this year, next year we will return to the previous format by popular demand; separate weekends for separate events.
November kicked off the holiday season in style with the 30th Annual Community Thanksgiving dinner held at St. Anne’s Church and pulled together by the entire community. The 2nd Annual Tree Lighting Ceremony took place on the Friday after Thanksgiving at Eisenhower Park at the Pier. This event has really taken hold as an annual tradition. This year many fun details were added for the kids such as faux snow to play in, picture cutouts, Santa, Antique Fire Truck and more! Put it on your calendar for next year, the Friday after Thanksgiving.
December was definitely Christmas month with the 29th Annual Christmas Parade down Main St. This year’s parade saw a record number of entries at 95, which included over 3100 people just in the parade! Now imagine 9,000+ people lining Main Street to watch. The holiday spirit was in full swing and carried us to 2010.
When considering the other successes in our community, we have the LIONS, LOTE, Surfrider Foundation, Save our Beach, Friends of the Library, and so many other organizations which come together with our friends and neighbors to make our community great. As I mentioned in my last article during Christmas week, there are many businesses, which have insight and are bringing even greater success. It was also a pleasure to see Rick Gordon, the current president of the McGaugh PTA talk about the two way street of shared responsibility in his December 2nd, op-ed piece in the Sun. We can make our community better in 2010 by continuing to focus on our businesses, neighborhoods, events and schools. We need to keep local dollars local and help each other even more in the coming year. As a final note, I think credit is due to the Sun Newspapers, for providing our local newspaper filled with stories and resources week in and week out for the last 42 years. For as Issak Walton, the famous English biographer said, “Good company and good discourse are the very sinews of virtue.” So it is in our community. Happy New Year and remember, in 2010 to always shop local.

Christmas Day

2009-12-25T22:12:00.000-08:00

Christmas is a special time. Take time to appreciate your customers & clients. They are the reason you make a living.

Also, I want to take a special momement to thank my family and closest friends - love and joy to all of you and thank you for all that you are and will be. My life is richer, fuller and far more delightful with you in it.

Thank them with words, gifts and deeds. Remember that they will likely be making a choice about you and the service you provide in the coming year. Deliver excellence in all components of what you provide - including your appreciation.

Give gifts of appreciation and joyful

Frenzied Consumerism

2009-12-23T19:33:00.000-08:00

Doesn't the holiday bring out the frenzy in people? Have you noticed that in the season of giving and appreciation, we are surrounded by people who are impatient, hostile, rude and in too much of a hurry? It amazes me how quickly people narrow their focus to their immediate need and forget that others are there to help.

I had an interesting experience returning a gift recently. It was a major department store and I have to say it was incredibly easy. We did not have a receipt and they exchanged a set of bed sheets for the correct size without any hassle. The people in line who were returning did not seem to understand the ease with which these returns were occurring. I was also amazed at the tremendous amount of "stuff" which was for sale. There were rows and rows of clothes, home furnishings, housewares, bathroom and bedding. I saw designer names like Vera Wang, Ralph Lauren and others. It counjured the vision of the US consumer as a school of piranha - all ready to strip the merchandise from the shelves in a frenzy of consumerism. I felt ill.

We live in a society which celebrates its own disposability. I wonder when we will realize that our lives and our efforts which go to purchase so much of this "stuff" are somewhat empty. Could we not buy less or at least appreciate what we have more? I think the businesses do themselves a credit by making returns easy. On the other hand, I don't think it helps our consumer driven lifestyle or expectations. Make an effort to be more appreciative of the service you receive. At the same time, consider the consumption you do and try to reduce it. Both of these will improve your ability to provide exceptional service to your clients.

Twas the night before. . .

2009-12-22T19:13:00.000-08:00

As some of you may know, my partner, Anthony, has been out of town for the last 7 weeks. It has been a LONG 7 weeks. He had gone to the UK to renew his visa, and to convert his licenses from the FAA to the JAA.

I can't tell you how excited I am to see him. When you work for yourself, and in many ways by yourself, your spouse often is your "venting" and stabilizing influence. I know that I have done all I can to stay busy while he has been gone and this was a "natural, easy transition," but it is a relief to know he will be back. My sounding board and best friend will be here. That makes a huge difference.

Wishing all a Merry Christmas and the best of the time off. I hope you all spend time with family, friends and loved ones as this time draws near!

Some business insights

2009-12-21T07:49:00.000-08:00

Today I wrote a quick piece for the Sun Newspapers about some key businesses in Seal Beach. Here it is!

Surviving in business can be hard. Failure rates of new businesses often hover around 80% in the first five years. After years like 2009, that rate may seem low. Though we have some big business in Seal Beach, most of our local businesses are the “Mom & Pop” size and have been around for years. Do you wonder how some continue to make it in our town? I did, and here is what I found out from five successful businesses:

• Brita’s Old Town Gardens, 225 Main Street – Brita shared with me, “We are thankful for the support of the local residents in our business. They really keep us going and share with us what they want. It is not just Old Town, but we draw from Rossmoor, Long Beach, Los Alamitos and even further like Palos Verdes. Without them, we couldn’t continue to stay in business as a unique provider of plants, garden and yard pieces.” So remember to stay engaged with the community and listen to what they want. Winning concept – customers.

• Main Street Cyclery, 317 Main Street – Dave Dunton said, “Keep your business simple and the focus on what works. After being on Main Street in two different locations and in business for 12 years, I realized you don’t change a winning game. We just keep providing knowledge and service to our customers and that works. Families have bought multiple bikes as they grow and change.” Winning concept – simplicity.

• Crema Café, 322 Main Street – Tarit Tanjasiri, who has seen growth even this year in his business, credits his product and people. “It’s all about the food. If you make something so delicious that people say, ‘Wow, that’s amazing!’ not only will they be back, they will bring friends. The same is true of our staff. By always looking to anticipate what our customer’s need, they are delighted by our service and want to experience it again.” It seems simple too, but how you present your product, whether or not it is food, makes a great deal of difference. Winning concept – quality.

• State Farm Insurance, 1066 Bolsa Avenue – Eric Lenahan feels that his success is based on a strong connection to the community. “For me, it is about engagement. As an agency, we are present at many events and functions, from the Classic Car Show and Summer Concert series to PONY Baseball. Residents, our customers, see that we are part of the community and that we as an agency give back. They know we are here and that we care. That makes a difference when they are making a buying decision for insurance. They know we are here to stay and we put our energy back into our own backyard.” Winning concept – community engagement.

• Beach Fitness, 148 Central Suites E&F –Bryce Turner feels, “This year we expanded our business. It was a risk, but one we were ready to take to position ourselves for 2010 and to innovate. You can’t stay static in the fitness business, you have to always be looking for new ways of helping people. You have to change it up to keep your clients engaged and challenged.” Winning concept – innovation.

As David Rockafeller said, “Success in business requires training and discipline and hard work. But if you're not frightened by these things, the opportunities are just as great today as they ever were.” If you use the points above to consider success in your own business and stay focused on community, the possibilities in 2010 look bright. As always, please remember to SHOP LOCAL as our winning concept and keep your sales tax dollars in our town!

Supes & Geekiness

2009-12-20T15:33:00.001-08:00

If you could be a superhero (supe), who would you be?

I have to say, that for me, Firestorm the Nuclear Man (the first one), wins hands down. A fusion between a high school jock (Ronnie Raymond) and a Nobel laureate physics professor (Dr. Martin Stein), Firestorm is the perfect duality between brains and brawn. In addition, his super power, the control of the atomic structure of all material objects, transformation, transmutation, atomic blast, flight and superhuman strength, endurance and performance all seem practically peerless. At the same time, he isn't as well know or well established like Superman or Batman. He exudes both tremendous power and the lack of certainty that his dominant personality (Ronnie) has as a new and essentially accidental supe. Much like Spider-Man, Firestorm has his personal life constantly interfering with his supe life and he must always struggle to balance the two. He also struggles with his identity and purpose in life. His powers provide the ability to change the world in dramatic ways yet they do not ever give him the best insight for how to use them effectively to help himself.

What does this have to do with consulting? Well, first off, I have to thank for this inspiration one of my Twitter friends (@cratledge) and the great, quick conversation we had this morning about supes and their affect on our lives. As adults, we often forget the formative impact that hobbies and activities from our youth have on our development. Firestorm, as a character is an example of the ultimate control of his environment that is tortured with a dual nature on the inside. Often times, as a consultant, we have tremendous impact on a business, but we like Dr. Martin, are not the prime mover within it. We can only advise and inform, not always make decisions. That is the struggle that I face with many clients. We know the right moves for others, but sometimes even struggle to make them in own business and life.

Try to think about what supe you would be. Manifest their best attributes and ignore their faults. Sometimes channeling a little superhero is good for the soul and for perspective in your own life and business.

Did I mention Firestorm is freaking hot & sexy? Ok, I admit it, I was a bit in love with him too. . . lol.

Holiday Rush & Service

2009-12-19T07:16:00.001-08:00

What is your customer service mantra? How do you measure your own commitment to the success of your clients? During the holidays, the sense of urgency often may diminish the commitment to providing a consistently high level of service. This hurried state of mind distracts us from the need to listen carefully, process what the customer is saying and meeting their needs.

One of the ways you can measure your commitment is by repeating back what the customer wants. I have found as simple as it sounds, it prevents confusion later. Another key way to "hurry up and slow down" is by scheduling plenty of time for activities. By having appointments, you block out time and can focus on the client when they are most ready to share information with you.

This holiday, just be careful of being in too much of a rush and losing site of where you money truly comes from, the customers you serve.

Working the Core

2009-12-18T17:29:00.000-08:00

I found this image online and I really like it, having taken my first Pilates class today. I can't say that I know much about the location spa it is taken from, but I can tell you that my Pilates experience definitely made me connect business concepts to exercise. The stated mission of Pilates: The program focuses on the core postural muscles which help keep the body balanced and which are essential to providing support for the spine. In particular, Pilates exercises teach awareness of breath and alignment of the spine, and aim to strengthen the deep torso muscles.

In business, you are often confronted with the need to keep your "core" strong: brand, competencies and skills tightly focused. The spine or "backbone" of your business is what needs to be protected in so many ways. What I found interesting about the workout was the reminder that focusing simply on control can be a workout all in itself. So as the year winds to a close, try doing something new for yourself and remember to be focused on the basics in your business and yourself.

What makes your business successful?

2009-12-17T20:47:00.000-08:00

Currently, I am working on a piece for the local paper about how businesses are being successful in this recession. Do you have a comment? Let me know!

Darwin Awards

2009-12-16T12:48:00.000-08:00

I received this today via email - these are not mine, but the Annual Darwin Awards. They deserve all the credit for finding the stories of individuals deserving of such evolutionary recognition. . .

1. When his 38 caliber revolver failed to fire at his intended victim during a hold-up in Long Beach, California, would-be robber James Elliot did something that can only inspire wonder. He peered down the barrel and tried the trigger again. This time it worked.

And now, the honorable mentions:

2. The chef at a hotel in Switzerland lost a finger in a meat cutting machine and after a little shopping around, submitted a claim to his insurance company. The company expecting negligence sent out one of its men to have a look for himself. He tried the machine and he also lost a finger. The chef's claim was approved.

3. A man who shoveled snow for an hour to clear a space for his car during a blizzard in Chicago returned with his vehicle to find a woman had taken the space. Understandably, he shot her.

4. After stopping for drinks at an illegal bar, a Zimbabwean bus driver found that the 20 mental patients he was supposed to be transporting from Harare to Bulawayo had escaped. Not wanting to admit his incompetence, the driver went to a nearby bus stop and offered everyone waiting there a free ride. He then delivered the passengers to the mental hospital, telling the staff that the patients were very excitable and prone to bizarre fantasies.. The deception wasn't discovered for 3 days.

5. An American teenager was in the hospital recovering from serious head wounds received from an oncoming train. When asked how he received the injuries, the lad told police that he was simply trying to see how close he could get his head to a moving train before he was hit.

6. A man walked into a Louisiana Circle-K, put a $20 bill on the counter, and asked for change. When the clerk opened the cash drawer, the man pulled a gun and asked for all the cash in the register, which the clerk promptly provided. The man took the cash from the clerk and fled, leaving the $20 bill on the counter. The total amount of cash he got from the drawer... $15.
[If someone points a gun at you and gives you money, is a crime committed?]

7. Seems an Arkansas guy wanted some beer pretty badly.. He decided that he'd just throw a cinder block through a liquor store window, grab some booze, and run. So he lifted the cinder block and heaved it over his head at the window. The cinder block bounced back and hit the would-be thief on the head, knocking him unconscious. The liquor store window was made of Plexiglas. The whole event was caught on videotape.

8. As a female shopper exited a New York convenience store, a man grabbed her purse and ran. The clerk called 911 immediately, and the woman was able to give them a detailed description of the snatcher. Within minutes, the police apprehended the snatcher. They put him in the car and drove back to the store. The thief was then taken out of the car and told to stand there for a positive ID. To which he replied, "Yes, officer, that's her. That's the lady I stole the purse from."

9. The Ann Arbor News crime column reported that a man walked into a Burger King in Ypsilanti , Michigan at 5 A.M., flashed a gun, and demanded cash. The clerk turned him down because he said he couldn't open the cash register without a food order. When the man ordered onion rings, the clerk said they weren't available for breakfast... The man, frustrated, walked away. [*A 5-STAR STUPIDITY AWARD WINNER]

10. When a man attempted to siphon gasoline from a motor home parked on a Seattle street, he got much more than he bargained for.. Police arrived at the scene to find a very sick man curled up next to a motor home near spilled sewage. A police spokesman said that the man admitted to trying to steal gasoline, but he plugged his siphon hose into the motor home's sewage tank by mistake. The owner of the vehicle declined to press charges saying that it was the best laugh he'd ever had.

Inconvenient Conveniences

2009-12-15T21:29:00.000-08:00

Today, I thought I had it all planned out. Client meetings in the AM, a power lunch with a business leader and potential client from the Chamber. A trip via an unbelievably fast and hot car (one like it pictured - except this was a 2004 Saleen with white rims and even more detail) to a warehouse to pick up some "will call" ordered stock for a client and then an awesome chest workout with my trainer Vidal and circle back to a meeting with a rep from a publication for appetizers and drinks. Finally wrap it up with more client work, some content generation and potentially a healthy dinner at home.

Some days, things just don't happen the way they are supposed to. After a great morning, I started on my car quest for inventory items. First stop, smooth sailing. The next however was a warehouse of truly titanic proportions. Add to this that "will call" was not well labeled and that everyone working in the warehouse was not accustomed to dealing with customers, particularly when the paperwork had not all arrived. Thank goodness I speak some Spanish (albeit poorly) and was able to be somewhat interactive. Congratulating myself on my creative problem solving, I zipped out of the warehouse running only 30 minutes late. Convertible filled with boxes and bikes, I eventually found the 405 freeway and got off at my exit. Immediately following my exit, while merging to a major intersection light, the car stalled.

"Hmm - that is strange!" I thought. Trying to restart, while coasting to the red light, I expected all to be well in hand. No such luck. The car was dead, and the cars behind me were more than a bit upset. Undaunted, I got out of the car and leaned in to push it to the shoulder, all the while cars passing me on either side, yelling expletives and honking (as if I intended to inconvenience them.) Thankfully two good Samaritians came and assisted me - we pushed it through the intersection and then into a gas station.

Called AAA and thought - well, at least I can still make my 4 pm appointment. By 6 pm, still no flat bed, a mistaken tow truck, and continued errors by AAA, I realized that the "convenience" of running these errands ended up being quite the false economy. If I had shipped them, I would have gotten those four hours of my life back and still gotten the product in the time I needed it. The meetings would have happened on schedule and life would have moved in a very different way. So just think before you move to do something yourself to "save time" because it may be anything but a time saver!

Unbelievable

2009-12-14T20:17:00.000-08:00

I was horrified today to learn that an acquantaince (via Twitter) was hit by a car (as a pedestrian) and then the driver tried to get away! How f*****up is that? We are living in one of the most prosperous nations in the world, filled with abundance and luxury and we can't stop after nearly killing someone?

The degree of selfishness and narcissism in our society is simply beyond comprehension to me. How could the driver do that? Did he/she think they could get away with that kind of crime - a hit and run in the morning? What is equally confusing to me is the disrespect that the hospital staff had for a symbol of the relationship - a chain & lock used by the boy in a Boy/Sir family. Understood that it might be foreign to many, but clearly it was important to the individual, but it perhaps(best case scenario) wasn't recognized as important. Worst case, it was simply dismissed or devalued. Last time I checked, we are very aware of religious icons being important to people's healing. We treat them with respect. Why can't we respect relationships in the same way?

As a consultant, I am constantly asked to put myself in the "shoes" of the business owner and industry. I can manage to do that regularly. Can't we do that for our fellow humans about the relationships they are in? I think we live in a society too facinated with the Puritan social standard or expectation. We need to take a hard look at ourselves and our integrity before we callously disregard the importance of other people.

Particularly now, there is a need to be more kind, more focused and more aware of our brothers and sisters in the world. You don't have to even like them, but acknowledge that they have people that love and care about them. Each of us is NOT the focus of the universe, but most of us have a small universe of family and friends that revolves around us. So take a moment during the holidays to others and pay it forward. Don't be the asshole who hits somebody with a car and then tries to get away - rest assured, that karmic debt will come around to you.

Finally - for those three guys in the Pacific Northwest and their universe of friends and family around them; know at least one near stranger cares about you, hopes for a speedy recovery and is sending support out to you from So Cal.

Carrot & the Stick

2009-12-14T18:03:00.001-08:00

Theodore Roosevelt in a speech in 1903 said: There is a homely old adage which runs: "Speak softly and carry a big stick; you will go far." If the American nation will speak softly, and yet build and keep at a pitch of the highest training a thoroughly efficient navy, the Monroe Doctrine will go far. It has become clear to me that when working in consulting and advocacy, you have to be familiar with both the "carrot" and the "stick." Both are required to help clients or produce effective change. It is also true when dealing with government or advocating for any substantial change.

The carrot, obviously, is the incentive to achieve more, accomplish a goal and the reward at the end. Sometimes it is money, but realize that motivations for people are different. You may want to ensure they hear words of thanks and praise. They may wish public recognition, rewards of some type or a special title. Be sure you actively listen to what individuals, clients and even enemies may want out of a given interaction. Then once identified, connect to your eventual goal - how can they help you get there.

The stick you use to defend yourself, those you care about and to strongly demonstrate not only your willingness to act, but your ability to back up your words with action. Consequences can help others identify why they need to be on your team and not opposed. There is no need to show that stick to threaten, but when you do use it: strike hard, fast and without hesitation.

Each of us has goals and objectives. Using the carrot and stick as two sides of the same coin will result in optimal results.

Employee Reviews

2009-12-13T12:05:00.000-08:00

How often do you have to review employees or contractors in your workplace? In earlier posts I have talked about "being the hammer" or the tough choices that are part and parcel of what I do with some clients. Today I thought I would focus on the positives that come with a good review. First of all, everyone wishes to be understood and appreciated. It is a basic and primal need. When you have a good team member, it is easy to understand & appreciate them. When you solicit for feedback, what you get is generally positive and extols the virtues of the individual.
What do you do when you have positives only?

Simple - you set goals.

The way to have further success with a high performing team member is to establish more challenges and objectives. One of cheesy HR sayings is: "TEAM stands for Together Everyone Achieves More"

I would agree with that, but only if you give clear goals for what MORE is! Set some targets for achievement. Metrics make evaluation easier down the road. Remember that metrics may not be just a financial target. It could be new programs, ideas, brainstorming sessions, memos, clients or other variables in your business. What stimulates our brains in many ways is not just pleasure or sensation, but the experience of novelty. This experience can be explained as the achievement of a goal in a way that relates in value to a target.

Give a goal, get satisfaction! A stretch target is not a bad thing if presented in the right way. Remember that for yourself. We are quickly coming up on the New Year. You should make a point to review your own performance and that of your company.

12 Days of Christmas

2009-12-12T07:28:00.000-08:00

Sometimes gifting can get out of hand. My dear friend Jimmy sent this to me today and I have to say, I too laugh every time I read it. Remember that courting is an art, both with potential mates and clients and you need to be thoughtful, but not too thoughtful! So begins the troubled (and hopefully fictional) journey of John & Agnes.

December 14th
Dearest John:

I went to the door today and the postman delivered a partridge in a pear tree. What a delightful gift. I couldn't have been more surprised.

With dearest love and affection, Agnes

***

December 15th

Dearest John:

Today the postman brought your very sweet gift. Just imagine, two turtle doves.... I'm just delighted at your very thoughtful gift. They are just adorable.

All my love, Agnes

***

December 16th

Dear John:

Oh, aren't you the extravagant one! Now I must protest. I don't deserve such generosity. Three french hens. They are just darling but I must insist.... you're just too kind.

Love Agnes

***

December 17th

Today the postman delivered four calling birds. Now really! They are beautiful, but don't you think enough is enough? You're being too romantic.

Affectionately, Agnes

***

December 18th

Dearest John:

What a surprise! Today the postman delivered five golden rings. One for each finger. You're just impossible, but I love it. Frankly, John, all those squawking birds were beginning to get on my nerves.

All my love, Agnes

***

December 19th

Dear John:

When I opened the door there were actually six geese-a-laying on my front steps. So you're back to the birds again, huh? Those geese are huge. Where will I ever keep them? The neighbors are complaining and I can't sleep through the racket. PLEASE STOP!

Cordially, Agnes

***

December 20th

John:

What's with you and those birds???? Seven swans-a-swimming. What kind of joke is this? There's bird do-do all over the house and they never stop the racket. I'm a nervous wreck and I can't sleep all night. IT'S NOT FUNNY.......So stop with those birds.

Sincerely, Agnes

***

December 21st

OK Buster:

I think I prefer the birds. What am I going to do with eight maids-a-milking? It's not enough with all those birds and eight maids-a-milking, but they had to bring their own cows. There is poop all over the lawn and I can't move into my own house. Just lay off me. .

Ag

***

December 22nd

Hey:

What are you? Some kind of sadist? Now there's nine pipers playing. And do they play! They never stopped chasing those maids since they got here yesterday morning. The cows are upset and are stepping all over those screeching birds. No wonder they screech. What am I going to do? The neighbors have started a petition to evict me. You'll get yours.

From Ag

***

December 23rd

You Creep!

Now there's ten ladies dancing - I don't know why I call them ladies. Now the cows can't sleep and they've got diarrhea. My living room is a river of poop. The commissioner of buildings has subpoenaed me to give cause why the building shouldn't be condemned. I'm sicking the police on you.

One who means it, Ag

***

December 24th

Listen Idiot:

What's with the eleven lords a-leaping? All 234 of the birds are dead. I hope you're satisfied, you rotten swine.

Your sworn enemy, Miss Agnes McCallister

***

December 25th (From the law offices Taeker, Spedar, and Baegar)

Dear Sir:

This is to acknowledge your latest gift of twelve fiddlers fiddling, which you have seen fit to inflict on our client, Miss Agnes McCallister. The destruction, of course, was total. All correspondence should come to our attention. If you should attempt to reach Miss McCallister at Happy Dale Sanitarium, the attendants have instructions to shoot you on sight. With this letter, please find attached a warrant for your arrest.

-Merry Christmas

Secret Santa?

2009-12-11T09:01:00.000-08:00

Today I found out that I was invited to the premier of Cirque du Soleil: Kooza in Irvine on January 8th. What was delightful about this discovery is I have no idea how or why I was invited to the event! I have helped out a few people and unexpectedly one of them might have coordinated for this to happen. That is part of the joy of what I do, if you provide valuable services to people and don't really dicker about what you are compensated for it, often you get some kind of delightful "Secret Santa" type surprise. I would encourage all of you to play Secret Santa to one of your friends, clients or family members. Through your business you likely have connections that can make something special happen. Now is the time to do that! Go ahead, pay it forward.

Home cooking

2009-12-10T19:02:00.000-08:00

Earlier this week, I talked about the family dinner. In this post, I wanted to turn our attention to how you prepare food in your own home. Do you cook once a week, several times or every night? Do you prefer to have partially prepared foods (like frozen or steam in a bag vegetables) or work from organic / scratch ingredients? Do you like to bake? How much time do you spend preparing food?

Gee, why would I ask all of this? Well, simply, food preparation is one of the activities that many entrepreneurs never seem to have time for. We go out to eat, we ask our spouse to cook or we live on TV diners. Sound familiar? What we don't take into consideration is that the work of preparing food and then eating it is a more holistic approach for our bodies and minds. We expect our bodies to perform at high levels, but we don't necessarily give it the best fuel. Here are some tips about prepping food for those who are "too busy" to cook:

1. Set aside one block of time a week to grocery shop & cook. Just one.
2. Plan a meal you enjoy eating.
3. Cook for at least four - you can eat the leftovers later or make your own "TV dinners"
4. Where you can, buy organic and free range on all meats. They hold better in cooking and the micro-nutrients in the food are more balanced.
5. If you are not comfortable as a cook, follow a recipe. Work on recipes that are simple, clear and don't have many unusual ingredients or holding/prep times.
6. Turn on some music and relax into it!
7. Clean as you go. Often you will have a few minutes between steps to clean cutting boards, bowls and other items.

Hope that you have a fun time with it! Write a comment if you have a question!

What century is this?

2009-12-09T17:25:00.000-08:00

I just about fell over when I saw this CNN article:

http://www.cnn.com/2009/WORLD/africa/12/08/uganda.anti.gay.bill/index.html?iref=allsearch

What century do we live in? Why do the world's churches hate us so much? When is the insanity of hatred going to leave this world? As a human being, how can you not be offended by this?

Worth

2009-12-08T21:18:00.000-08:00

Often, I try to stay focused on the positive in business and in life. At times, I think a more "toungue in cheek" approach is warranted. The image here is a great example of that! I really think they have a great view on "successories" style items.

It is from www.despair.com

Did I mention how they are seriously brilliant and very funny. Check them out!

Family Dinner

2009-12-08T20:54:00.000-08:00

What kind of family dinner did you have growing up? I would suggest that the kind of dinner you experienced tends to reflect the kind of professional you are today. Did you sit around the TV as a family? Were you allowed to eat alone or did you generally? Were your siblings present? Did the adults have one conversation while the kids talked about something else?

These questions should trigger some fairly clear memories about what your dinners were like. I for one had dinners that were filled with dialogue. We had to not only share about our day, but to talk about meaningful topics of the day. My father in particular was one to launch a discussion about the role of art in education, the nature of materialism, the power of excellence or a myriad of other topics. Dinner was a time to assert a position, provide feedback and to consider the sources of information available.

Fellow entrepreneurs are often people who seem comfortable having ideas and communication constantly percolating. They are not always the most loquacious, but they are generally opinionated. They tend not to be managers who seem to have a need to be compliant or conciliatory. They express themselves with passion and drive. I have noticed the same trend with teachers (at least good ones). Do you take time at family dinner to talk or is it just a time to watch TV and veg out? I would say, turn that TV off! We only have each minute once, never to be repeated! Take hold of them and use them to your advantage as often as possible.

Rescuing on the train tracks of faith

2009-12-07T15:54:00.000-08:00

I had a fascinating conversation with a woman, Stephanie on Saturday night. She is an attractive, well-heeled woman with raven black hair and quite a well toned physique. She is happily married to a successful general contractor and has two college age children. She invited me to her home in Temecula. We got on the topic of politics and eventually segued to religion - always a dangerous combination for strangers at a party!
She was extolling the virtues of capitalism as the panacea for all of the world's ills and that Obama, as the architect of socialism, will bring all of our prosperity crashing down. A fervent believer in Glen Beck's emotional pleas for action and a deeply convicted born again Christian, she felt compelled to meet me with love, compassion and her faith. I felt very much like Socrates in his quest for a truly pious man. I worked hard the light of reason during the conversation and I must tell you that neither Socrates or I have yet found the truly pious man, but perhaps I met her.
What troubled me was not the view, but rather the passion that Stephanie expresses all of this. The abiding certainty of her own righteousness and belief system was the most terrifying aspect. She, a stay at home mom (truly a full time, respectable job), was CERTAIN, she knew the answers to our economic problems. At the same time, she was certain I was (as politely as she said it) going to hell and could never be married to my partner. As a straight woman, she knew that if only I turned my soul to Jesus, I could be transformed straight.
I knew she was absolutely convinced that she was trying to save my immortal soul. She was utilizing all of her faculties to help me. How could I be outraged? How could I be offended? Selfishly, it would be easy to dismiss her concern or to belittle her efforts. If I am more honest with myself and with her, it is much harder. Another friend of mine used a powerful analogy to help me understand the concern.
Imagine that you are looking out at train tracks and on them, you see a loved one tied down and unaware of the oncoming locomotive which will run them down and kill them in just moments. Do you try to help them? Of course. Do you run and despite any protestations try to save them? Surely. If necessary, do you overpower them and FORCE them from the danger. Most of us would say yes.
Thus did Stephanie see my predicament - I was simply unaware of the danger. She could see the train, the tracks and my apparent immobility. She was was out to rescue me.

My quest then was to simply get her to say the three magic words which could dispel all of my fear: "I don't know." By admitting some uncertainty, suddenly the oncoming train might be so much illusion or hysteria. Happily, I eventually did. Interestingly enough, it was on the issue of gay marriage - that something else could be "equal" to her. If she said yes, then the union would have to be blessed and mandated by God, to say no would be to admit to being a bigot and a self-identified hater of that which is different.

Of all things which frighten me, it is absolute certainty of someone's own righteousness which is the most fear inducing. Can't we agree that there is far more in each of us that is the same rather than different? Can't we move to greater harmony and unity of purpose? I willingly admit my lack of certainty in much beyond my own existence and my faith in the existence and love of a few people in my life. Absolute certainty is just one brief step away from jihad isn't it?

A changing view

2009-12-06T07:34:00.000-08:00

While in the Christmas Parade on Friday night, I realized that there are multiple perspectives for an event:

- Participant or attraction
- Driver or facilitator
- Spectator or receiver
- Business or beneficiary

Each of these "roles" has a perspective on the parade itself. There are the insiders and those simply on the outside or affected by the event. What I found most interesting was that I got to be part of all four viewpoints. In the days before the parade, I helped various clients who would be affected by the extra people in town prepare for the parade or have an entry coordinated into it. Prior to the parade the night of, I was walking around as a spectator, as well as at the very end. In the early part, I went through as a participant in it and then later as a driver for Congressman Dana Rohrbacher. Though I might disagree with the Congressman on many social issues, I was a bit embarrassed at how many rude statements were yelled at him. This was a family event with many young children and this was a Congressman. It helped me understand the hurt public servants might feel because others don't agree.

How often do you change your position in order to understand what is happening in your business or non-profit? Do you make an effort not just to see from the perspective of owner, but also as a customer or competitor? What about as simply a nearby business or brand?

Remember to take a different view and remember not to be hateful - it just looks bad on you and doesn't engender any extra positive feelings from the one you are criticizing.

Christmas Parade

2009-12-04T21:20:00.001-08:00

Hillary Clinton famously wrote a book and said, “It takes a village to raise a child,” but what does it take to produce a parade? Today was our annual Christmas Parade in Seal Beach; with dozens of volunteers, over 3100 participants and almost a hundred entries, it is a two hour parade which goes quite literally - three blocks. This year, it is estimated to have attracted over 9,000 additional spectators. A joint effort by the Seal Beach Lions, the City of Seal Beach and the Chamber of Commerce, the parade is one of three large events that happen every year.
From a business perspective, the 29th annual parade from a production standpoint would cost well over $10,000 simply for city services, logistics, professional staff and miscellaneous expenses. The all-volunteer leadership team of 5 has billing rates of at least $50/hr in their actual professions. They each have easily spent 50 hours each on the project, and add in the volunteers at minimum wage - say $10 per hour x 4 hours for the evening x 40 volunteers. Before you know it, the volunteer labor is in excess of another $14,000! What about all those lights and media? Add another couple thousand and the amazing volunteer base of SBTV-3. We could say that the costs are in the realm of $30,000 when all is said and done.
The real contribution of dollars in parade entry fees and sponsorship is really never more than $6,000 or so. The Chamber and the volunteers defray the rest of the expenses directly. What is the tangible economic benefit to business? Well, for restaurants and bars, it is likely one of the top five days of the year from profitability standard. Lots of visitors and a willingness to eat and drink with family and friends are abundant. This certainly makes it a win for many businesses.
Scott Newton, parade coordinator and really the architect of the parade, sums it up this way: “The parade shows the region the wonderful community heart and soul right on our Main Street. For that one brief stretch of time, all our neighbors, visitors, residents and businesses wait in delightful anticipation for their loved ones, performers and finally Santa.” Jim Klisanin, who always has a remarkable spread at Baytown Realty on parade night, has been involved for over 25 years. “The parade has never been about making money, it is about the kick off of our holiday season and all of us coming together for Christmas.”
If you look at the entry fees for Belmont Shore’s Christmas Parade, it is $500 for non-members and $400 for those who are. The Seal Beach parade is quite a bit less at $75 for a business entry or $25 for a school, non-profit or Chamber member. Other parades in our region are even more expensive or elaborate. Should we change? I don’t think so.
When all is said and done and the first Friday in December comes around, I for one am happy we have the parade we do. Congressman Dana Rohrabacher, who I drove in the parade and spoke with after I had done my parade ride summed it up quite well: “Seal Beach has kept its small town charm and wholesome values clear for all to see.” Thanks to all of those who made it happen, volunteers, participants, sponsors and spectators – Seal Beach clearly loves a parade!

Pain & Care

2009-12-03T12:42:00.000-08:00

Pain is an amazing thing. It signals to the body tissue damage, it is a reflection of the psychic energy imbalance that we experience, and it can drive us to distraction or achievement. This week I was reminded of the reality of pain. On Friday I was moving some hay bales for a community Tree lighting and then on Saturday I lifted legs and did some deep squats.

By Monday, I knew that was a mistake. Hardly able to get out of bed and in serious pain, I went to the Urgent Care and $140 later, I had a couple of prescriptions and some bed rest ordered.

Being highly active both physically and mentally and then being forced into bed reminded me of the importance of taking care of yourself. Thankfully I am blessed with a very robust constitution and have bounced back to about 70% by today, Thursday. As I mentioned in an earlier post about being superhuman, remember the importance to being kind to yourself and your body. Realize that no one can take care of the money making machine that is your body other than you!

When you hurt - go get checked out. I know it is expensive and time consuming - trust me, without insurance, I really get it! You have to be gentle with yourself! Use the pain as nature intended it, to warn you that you have done something wrong to your body or that your body needs extra attention. Pain isn't a necessarily a bad (though it is uncomfortable) thing, rather something which is a forceful reminder of our limitations and mortality.

World AIDS Day

2009-12-01T19:42:00.001-08:00

I have many friends who are HIV+. I have many who are not. Part of my life has been spent working in the HIV/AIDS fundraising world. It is deeply troubling to me that we have been searching for a cure for over 25 years and it has eluded us. What is more troubling is that rates of HIV infection continue to rise, partiularly among younger gay men. What are we doing wrong?
The following is an excerpt from a CDC page: "In August 2008, CDC published the first national HIV incidence (new infections) estimates using new technology and methodology that more directly measure the number of new HIV infections in the United States. The first analyses, published in the August 6, 2008 issue of the Journal of the American Medical Association (JAMA), showed that in 2006, an estimated 56,300 new HIV infections occurred - a number that is substantially higher than the previous estimate of 40,000 annual new infections."

For more information: http://www.cdc.gov/hiv/surveillance/incidence/sote/fullscreen.htm

What can you do? Wear a condom. Play safe. Talk about sex openly and honestly with your spouse, children and loved ones. Like many diseases, it is nearly 100% preventable by individual action. Realize that at this point, though the disease is easily prevented, it is expensive to hold in remission. There is also little hope of a "cure" anytime in the future.
I try hard to stay focused on business, but in this case, I believe strongly that the issue is powerful enough that we all should take note and be held accountable for our actions. Only through concerted, willful action will we be able to conquor the disease. Thanks for listening, and end of commercial!

Quiet on a Saturday night

2009-11-29T09:26:00.000-08:00

Where is your "quiet place?" For me, oddly enough, it was in the laudromat on Saturday night. Amongst all those silent machines, flourescent lights and strangely loud/silent television screens, I found some solitude.
As a community leader, business owner and activist, I find being alone lately a deeply private and renewing span of time. While I was there, for about an hour, the only other person who came in was local police officer. He was documenting a break-in which had occurred that morning around 4 am. Someone had tried to break in to access the money in the coin changing machines. The perpitrator had been caught and nothing had been stolen.
This was a particularly surreal moment because the television show COPS was blairing from one of the TV screens. I chuckled at the irony but did not share it. As some of you may know, my partner, Anthony has been away now for over a month. He usually does the laundry. I felt close to him while drying and folding. Is that strange?
Regardless, what I wished to share with you is the importance of solitude, silence and reflection. In my partying 20s, the idea of being alone doing laundry on a Saturday night was even a possibility, now, it seems a kind of luxury. The luxury of doing a basic task, looking within and having some quiet time seems particularly important to those of us that are usually "on stage." Be sure to appreciate it for what it is, not missing the other distractions that may call to you.

When is it time to end?

2009-11-29T09:25:00.001-08:00

When do you know it is time to end a relationship with a client? When do you end a relationship with anyone in your life? When have you been hurt enough to move on?

One of the statements that I have tried hard to live by is: "Change occurs when the pain of staying the same becomes greater than the pain of change." We all get different things from our work and personal relationships. We often receive monetary compensation, recognition, accolades and perceived power over things or people.

What is subtle and often not thought of when it is time to end is our own vanity and pride. We often will continue because we think we are smart, talented or "special" enough to change the way the world works. Often, we do this with little or no compensation, believing we can make the critical difference! Do not be fooled by your own vanity or desire to be the critical piece in a failing business. Step back and be objective about what you can contribute. It may be that you can make the difference, and be sure that you are able to be appropriately compensated for those efforts. All too often, we are limited by our own self perception and end up working for little to no return.

Be a smart entrepreneur, know enough when to say "enough!"

Richard & Homelessness

2009-11-28T09:42:00.000-08:00

Today I spent some time with Richard. He is homeless. He came into the bike shop angry because he needed a new tube and thought we had given him a "slime" tube so he couldn't deflate the tire to change spokes or the tube. He is dirty, old, ugly, profane and hostile. He oddly enough didn't smell, other than the faint smell of old tobacco smoke. His bike looked like the one pictured, but less nice and more laden than with his stuff (which most would call "crap"). He had layers of clothing which were ratty and his hair, face and hands were caked with the dirt of outside living.

We started off on the wrong foot - him yelling and me firm that I wouldn't help him. We both calmed down after we saw the other wasn't being disrespectful to the other, we just didn't understand what the other was asking for. Then we both decided that the other was not an enemy, but rather a potential solution for his bike or my customer.

This was a strange revelation for me. I told Richard how much the repair would cost - $25 (which is the retail price point) and he agreed to that price and that he would pay it. I believed him.

He commented on my name, Seth, being similar to Set, the Egyptian god of evil and that must explain my foul disposition. He referred to his as a result of his name and the history of English monarchs who were vile with the same name. His hands moved swiftly and with certainty over the wheel, though he complained that his eyesight was failing. He laughed at himself in a genuinely self-deprecating way. I was stunned.

Homelessness is a problem in our world. Richard reminded me of a simple truth: He WANTED to live that way. It is not my place to attempt to provide what I think he needs, but to treat him the same way that other customers would be. Yes, he may have some mental illness, he may be an alcoholic, he may be far outside the norm, but he deserved to be treated with simple equality. If I constantly ask for that as a citizen, shouldn't I ensure that I treat others the same way?

Sue Sylvester, the aggressively competitive cheer-leading coach on the television show "Glee" in a recent confrontation with Mr. Shuster, the glee club adviser, said to him, "You don't know the first thing about me." Apparently, I didn't know the first thing about Richard either; he paid in cash, full price and even said "thank you."

Expectations

2009-11-28T07:17:00.001-08:00

Do you have expectations of yourself and your business? During this time of Thanksgiving and pre-holiday madness, you might want to evaluate what they are. The reason I present this has to do with two very emotional conversations I had with two important people in my life: my father and step-dad.
Right after stepping off the plane in Michigan and unexpectedly going to the grocery store, my dad proceeded to have a very intense set of questions to outline the "expectations" of our relationship going forward. This was primarily an overview of monetary concerns that he had, or in actuality, what he did not wish to feel "obligated" to me. Then, Thanksgiving rolled around and my step-father seemed to be aghast at my failure to be making in excess of $100,000 per year. I humbly indicated what my compensation and lifestyle is really like and the realities in which Anthony and I lived in.
Some other people could have been offended or hurt by these parent's remarks. I took it in stride and looked at my life and my business objectively. It reminded me that simple survival is not sufficient in today's world, but rather the need to accumulate some assets and eliminate any and all obligations to others is part of the dream of many entrepreneurs. I am proud of the fact that I don't owe money to anyone for starting my companies. Though I still have school debt, I have survived five years of being in business including some of the worst times in recent economic memory. I share this to be a bit cathartic about what happened, but in addition to remind you, gentle reader, of the need to keep envisioning your success not just today, but how to be free of other's expectations. At the same time, you need to have clear sight to what YOU want out of your life and business. I am so thankful that I never feel I go to work anymore. I am just living my life and clients and customers pay me to live it! Isn't that remarkable? It is for today, but those conversations reminded me that at some point, I have to possess enough to sustain myself and my partner in our non-working life. Should I just continue to reposition my life and business so that I am always compensated for living it? That certainly seems like a possibility. What do you think?

Tree Lighting, Thanksgiving & Black Friday

2009-11-27T20:27:00.000-08:00

Here is the official Press Release:

The Seal Beach Chamber of Commerce says a BIG HEARTY THANK YOU to the community for two outstanding events this past week. First of all the 30th Annual Thanksgiving Dinner served over 100 guests and 40 volunteers at St. Anne’s church. A fun time was had by all and an attitude of gratitude abounds. Special thanks to Bryan Hardwick of Seacoast Grace Church who spent countless hours coordinating efforts. Donors for the dinner include Anytime Fitness, Ayres Hotel, Binney Chase, Bogart’s, California Seashells, Crema Café, Devyn’s Garden, Dr. Oaxaca, El Burrito Jr., Finbar’s, Hennessey’s, Kinda Lahaina, Mahe, McDonalds, Merle Norman, Miss Seal Beach Pageant, O’Malley’s, Ruby’s, ServPro, Sweet Jill’s, LOTE, Tru 11 Form, Pavilion’s, Seacoast Grace Church, and Walt’s Wharf. Special recognition goes to Father Bob Vidal of St. Anne’s Church, Shirley Broussard, SWARM Group, Barbara Wellington, Volunteer Coordinator. There are two women in particular, Virginia Fairman and Joan Wofelt, whom without their dedication over the last 30 years, we would not have this grand tradition.
Next day, the 2nd Annual Tree Lighting at the Pier was a resounding success with over 250 people in attendance. Children played in the winter wonderland with trees provided by Snowy Pines and a photo cut out created and donated by Hampton Inn and Suite. Hot chocolate, coffee and cookies donated by Crema Café, Bogart’s and Pavilions were enjoyed by all. The FireDept. Reserves provided the antique fire truck for kids to see and climb on. The modern fire engine delivered Santa to the scene much to the delight of everyone there. Harbour Surfboard provided a surfboard for the Santa photos background. Seal Beach Animal Care Center and Surfrider foundation were on hand to educate and solicit volunteers and donations for their organizations. Coast party Rentals provided the popcorn machine. As the sky grew dark enough, Seth Eaker, President of the Chamber of Commerce, led the crowd in a countdown that culminated in the lighting of the tree covered in colorful LED, environmentally friendly bulbs! You can view the tree all month long in Eisenhower Park at the foot of Seal Beach Pier. This new tradition has taken hold and remember to SHOP LOCAL this holiday season!

Personally, you can see I had fun with the key volunteers and Santa! Boy was I tired! I love what I do in the community, and it is wonderfully draining. If you wonder how to increase visibility for your business - go be a leader. Trust me, I know. Also, it helps drive sales on days like Black Friday. People seek you out not because of a sale, but because they know you make a difference!

Thanksgiving 2009

2009-11-26T07:45:00.001-08:00

Take a moment and just be thankful for your clients, friends, family and spouses. None of us get through it all by ourselves, so the people around you deserve your respect and thanks!

Consistency in your voice

2009-11-25T16:53:00.001-08:00

Consistency is one of the unchanging laws of marketing and branding.

Inconsistency will erode awareness, loyalty, integrity and trust. When most people mention consistency, they mean visual consistency and there's no doubt that is critical. Making sure your materials have a recognizable look and feel to them is critical to your brand's success.

Today, however, let's focus on a different kind of consistency - you actual voice.

You've heard the old axiom “how you say something is more important than what you say.” That doesn't just mean the words you use. It's also about the attitude, tone and style. Have a clear idea of what your company's voice is. Regardless of how many different writers are involved, your materials should always be in the same voice. How do you "sound" in your communications pieces?

~ Are you formal?

~ Conversational?

~ Do you use short, choppy sentences or long, descriptive paragraphs? In other words, cadence.

~ Do you strictly adhere to grammar and style rules or do you take some liberties? What about slang or industry jargon?

What does each of those choices say about you?

Don't assume the right answer is based on industry stereotypes. Imagine the tone and style differences between a corporate law firm and a law firm that specializes in family law.

Your voice goes beyond the written words. What is the attitude of your radio promotion? How about your signage? Is your voice consistent in how you answer your phone? The signature line on your e-mail? What about your press releases and sales promotions materials? Your on hold message? Is it positive, distracted or just blah?

Think of all the ways you communicate to your customers, potential customers, employees, and vendors. How consistent and strong is your voice? Trust me, it matters.

-Thanks Altus Agency for the insights and thoughts presented here!

Being Thankful - Early

2009-11-23T18:20:00.000-08:00

My op-ed piece for the Sun Newspapers which will hopefully be published for this Thursday's paper:

“Abundance is, in large part, an attitude,” remarked Sue Patton Thoele, a powerful contemporary writer. This year, in Seal Beach, we have an amazing number of blessings and abundance to be thankful for this year. We have a balanced budget and reserves in our town, incredibly low crime and great public services. At the same time, we have the natural beauty of Southern California and a fairly stable if not robust local economy. There are city-wide improvements which are occurring on storm drains, wells and other infrastructure projects. We have citizens making great positive impacts: Bill Ayres, Cypress College’s Citizen of the Year for Seal Beach and founder of the 5K/10K Run, Pastor Don Shoemaker of Grace Community as the Christmas Parade Grand Marshal, Kim & Steve Masoner of Save our Beach, Eric Lenahan of PONY Baseball (and the Chamber) and so many others.

At the same time, some things are a bit troubling in our society right now. There was the horrific shooting at Fort Hood, an act of homicidal desperation; a continuing degree of unemployment with an expectation of continued governmental support and now a sweeping set of health care reform to deliver yet more services to more people. Our national budget is in deficit and we continue to spend money as though we can print our way out of any problem. We vote for entitlement after bailout but seem to miss the issue of accountability to our taxpayers. We have a troubling cleanup occurring in our Bridgeport neighborhood by ARCO with not a lot of clear information going to our citizens until recently. For the second time in our history (the first being Prohibition), we are actually taking rights away from our fellow citizens in both California and Maine: the right to marry. This is troubling for me, as I am directly affected by that “taking.”

Among these concerns, there are a few other “unsung” heroes of our town. These heroes keep us on track and I think we owe them a debt of thanks. They are the activist who create a strong voice for their constituents – Mike Buhbe, Joyce Ross-Parque, Robert L. Goldberg, Eldon Alexander, Patti Campbell and a few others. Since the Chamber started having a government and public relations presence two years ago, I have been proud to be among them; these individuals have demonstrated a commitment to positive change that is admirable. Regardless of where you might stand on an issue, they are actually speaking about them to our Council and Commissions. Thank you.

Perhaps we should remember the words the famous Lebanese poet Kahlil Gibran, “You pray in your distress and in your need; would that you might also pray in the fullness of your joy and in your days of abundance.” In Seal Beach we have a tradition of improving our community. Impact Seal Beach on November 14th brought over 150 volunteers together to improve our parks and public spaces, we are about to have our 30th Annual Seal Beach Thanksgiving dinner at St. Anne’s and will welcome in the holiday season with our Holiday Tree lighting on “Black Friday” – so be sure to visit Main Street and then enjoy the festivities at Eisenhower Park on November 27th.

We must continue to come together to help preserve the quality of life within our town. I would ask each of you, how are you involved in community? Do you volunteer? Do you encourage your friends and family to participate? You should. Only through action together can we continue to grow that magic that is Seal Beach. So take a moment and be thankful for our unique community. Speaking for the Chamber, I know all of our member businesses thank you for a great year. If we don’t see you at the Chamber Annual Thanksgiving Dinner, then surely we will see you, your family and friends during our largest ever Christmas Parade on Friday, December 4th!

A multitude of sins in high sales. . .

2009-11-22T15:57:00.001-08:00

One of the things you should be prepared for in any business is the reality of a need to "hide one's sins." No, I don't mean you should break any laws or evade paying taxes, but I do think that our own vanity or pride can help us in business by driving us to higher sales. Our businesses are a reflection of our own identity. The more successful the business, the more gratified we become as owners. Realize this and use it to drive you to further heights of effort. Only you can author the success of your business, so don't be afraid to hitch some of your vanity to the yoke of your business. Also, remember that with higher sales, you have more cash flow which almost invariably leads to a greater number of choices in your business.

Creative placement

2009-11-21T12:52:00.000-08:00

Do you ever think about where your brand is placed? What is it next to? Who might wear a t-shirt, carry a pen or have a piece of logo merchandise? Though some movies and media do a great job of making this fairly ridiculous as you can see! Makes me not want to buy Wonder or Old Spice ever again.

I would recommend that your brand and products whenever possible are attached to attractive, successful people. The more you can associate the brand with qualities that society places value on, it helps. Also, consider placement in areas which are complementary but unexpected. Imagine a shelf of cold medicine with a section of Campbell's Chicken Soup. Obviously not a cold remedy, but certainly a complementary product.

Look to brand your products or service in interesting ways. Your volunteerism, community engagement and identity within a town is critical to how you are perceived. Make your brand shine every day.

Returning from the Vineyard

2009-11-20T16:32:00.001-08:00

Well, there is something incredible about having your family own a vineyard, winery and tasting room. Seriously cool.

Not just from a conversation standpoint, but making wine is amazing. The vitality of the product, the vibrance of wine aficionados, the sensual experience of drinking wine, the art and science of its production and the passion of those who create it. My father is an exceptionally creative man, with the mind of an entrepreneur, the soul of an artist and a heart of enduring love. His wines embody a dry farming, terroir of glacial marine soil, deep clay and hearty vines. The reason I share all of this is not for you to buy his wines (though you could be encouraged!), rather to appreciate the style of wresting a product out of essentially nothing. When I evaluate business, one of the things I look for is the level of vertical integration a business has. In Longview's case, from grapes to final wine bottle, nearly everything is done on the estate. This allows a level of quality control enviable by nearly any business. Dad checks on things every step of the way. This ensures he never has to compromise on his product. How many compromises do you make? What does it do to affect your customer relationships? Do they really get the level that you personally would stand behind? If not, maybe you need to bring more in house. At the end of the day, YOU are your own brand.

Oh, and feel free to go order wine! www.longviewwinery.com Go ahead and tell them I sent you!

Getting ready to leave for MI

2009-11-14T22:08:00.001-08:00

How do you know what to pack for a trip? When is the right time to leave clients when you own your own business? How often do you see family?

I know some of these questions seem puerile, but you need to answer them if you are in business for yourself. In the last three years, I have traveled to be with my mother during a hospitalization, my grandmother after a massive stroke and then eventual funeral and my father's prostate surgery and recovery. Combined, these trips were more than a month out of my life. I am of course VERY thankful that I have the kind of life where I can just leave as needed. There are some simple rules of thumb I use about travel in my professional life:

1. Family come first. Period. You only have one family and when they need you, you go. No one on their death bed ever said, "gee, I wish I worked more."

2. When possible, schedule time where your absence actually reduces the expense to the client, or can be offset by other factors for the client (a less busy time, etc. . .)

3. Provide advanced notice and ensure your absence can be adjusted to.

4. Use time away to reflect in a relaxed way on issues in your professional life and to brainstorm some solutions for your clients.

Anyway, I am excited about a trip to see my Dad and family in MI. May be cold, but should be fun! It is always good to see the latest in the vineyard and tasting room.

State of the City

2009-11-12T21:03:00.000-08:00

Today I was a guest of the City of Seal Beach. It is quite a switch from being reprimanded from the dais by the Mayor. LOL - I guess I have made it. Seriously, the last three years of living in Seal Beach has taught me that it is of VITAL importance that you PARTICIPATE IN YOUR COMMUNITY.

Let me pause to let that sink in.

Want to hear it again? PARTICIPATE IN YOUR COMMUNITY!!!!!

I am frightened and discouraged by the complete apathy by many of my fellow citizens. Go use your rights of free speech and assembly. Go advocate for positive change. Go make the world a better place as only you can do. We all have lives, please, I implore you, don't lead one of quiet desperation. Lead one of great strides, active help and make a difference. Today I knew I made it when the mayor made a joke with me in it. Two years ago, the Chamber of Commerce would not even have been invited. Now we represent a powerful constituency of nearly 250 member businesses of all sizes and are providing feedback on zoning, policy and major funding issues in our town. The City you live in has the power to keep you in business or not. They control many elements of your external marketing, your conditions of use for your business property and even hours you can operate. Reach out to your community leaders and build bridges not bonfires of hostility.

Finally, I would make a personal call to action to all of my LGBT brethren out there. COME OUT in your community. Show up to a public meeting. Talk about your rights. Insist on them. I will not drink out of a separate but equal drinking fountain. I will not give up my seat on the bus for someone else (unless they need it by means of disability). I will not accept a separate but equal marriage or civil union. I will not be quiet as a business leader because I am not "abnormal" - I am a vital part of the community because I participate. Shouldn't you participate too?

ps - thanks to the Mayor, Boeing (as I sat at their table) and City Manager. I really had a good time!

Relationships matter

2009-11-10T22:01:00.001-08:00

I was reminded today about the importance of relationships. How do you feed the relationships in your own life? What about your business? What do you do to sustain them?

I guess I wasn't done talking about them from my trip to Philly. Getting ready to go to Michigan. Wanted to make sure I shared some gratitude with some clients. Have you made a point to actually get out there and say thank you for the work they give you? I know that without them, I would not be able to provide for us and keep living the dream! They are:

Main Street Cyclery - www.mainstreetcyclery.com

Beach Fitness - www.beachfitness.com

Crema Cafe - www.thecremacafe.com

Violet Source Healing - www.violetsourcehealing.com

Altus Agency - www.altus-group.com

LA INC. - www.discoverlosangeles.com

The Baiada Center for Entrepreneurship - www.lebow.drexel.edu/Centers/Baiada/index.php

The Seal Beach Chamber of Commerce - www.sealbeachchamber.org

And so many others. . .thank you!

Reflections on Philadelphia

2009-11-09T19:59:00.001-08:00

Going back to Philadelphia is always a bit bittersweet. There are so many memories there that filled my life and now, several clients which continue to keep bringing me back. Having now been in business successfully for five years, there is a line of satisfied clients and boards that I have been a part of. It is amazing how if you continue to deliver on your promises, have integrity and keep focused on the important things in life: family, friends, experiences and your real passions, you end up with abundance and a steady stream of improving conditions.

A big thank you to Chris D., his new boyfriend Mikey, John W., my former business partner Josh and his lovely wife Djung (and their new boy!), my client DJ and of course the irrepressible David S. for making the trip so fun.

Coincidentally, I was able to spend some time meeting with a supplier of a current client Advanced Sport International (ASI). They have a great operation and it was a pleasure meeting with Roy, Pat and Greg. Fascinating how companies of any size often confront the same issues of communication, silos and client relations. Having fresh eyes often helps. My visit reminded me of the importance not only of long term client relationships, but the importance of being open to opportunities with those businesses which also provide services to your own clients. By helping them, you ultimately help those you work for. The battle to provide always increasing value is never ending.

Children & Parenting

2009-11-08T09:28:00.001-08:00

What is happening with parenting in the USA? Seriously. My friend John and I were out to dinner at Marathon Grill at 16th and Samson in Philadelphia at 8 pm on Friday night. Across from us, a table of 5 adults and two children were having their meal. What was incredible to me was the 3-4 year old standing up on the high chair and screaming, then running along the booths and playing with blinds. What was more incredible was the ineffectual attempts by the mother to control either child's behavior. After 30 minutes of this, including an episode in which both children darted away from the table (still screaming) and were in the way of servers and other guests, John lost it.

Shouting directly at the kid, "SHUT UP" in an unquestionably authoritative voice, the restaurant was swept into silence. For about 5 seconds.

The mother was offended, the presumed father was so outraged he got up lunged at my friend and had to be physically restrained by his "bros." The entire party was aghast at the nerve John had in speaking to their children.

I continued to eat my fantastic coconut shrimp and take another sip of my Pinot Grigio. Fully prepared to step up and poised with my knife in the other hand, I actually thought the scene was going to devolve into violence. It didn't and after apologies and other harsh words from them, they left. Nearly an hour later, as I was outside on my cell phone coordinating some other members of our party arriving, I noticed the "daddy" and three of his friends standing on the opposite street corner waiting to continue this in a more physical manner. They shouted at me and then finally stalked off into the lovely evening air. What did this say about them, the messages they were sending to their children and the role of decorum in public places? Apparently it is better to take offense and then violent action than to discipline your own children.

I share this because the level of kindness in public places seems to be declining. We are all to blame for this - my friend shouting, their expectation of tolerance by others, the willingness to get physical and the "pack" mentality of status and retribution. Is it any wonder we are looked at so poorly by other nations and cultures? Should we expect kindness when we are certain, as the parents were of their own moral "rightness." Perhaps we should all look more closely at our motives and feelings, thus taking responsibility for ourselves before we are so quick to blame others. We could all use a bit more kindness in our lives.

Election Night - Part Deux

2009-11-03T21:05:00.001-08:00

I am once again frustrated and enraged by my fellow neighbors and citizens - this time in Maine. Thank goodness for Adam Bouska (and partner Jeff Parshley) and his NoH8 campaign. It is a powerful representation of where we are as gay citizens in a culture which asks us to be less than what we are. Why is this?

From a business perspective, the prevention of citizens by government to marry seems an exercise in futility. Over time, every ethnic, gender and religious group has been integrated. The fights are costly, divisive and result in countless lives being affected in a negative way until acceptance. Doesn't it seem silly to make gays the whipping boy of our time? Do you really think it is going to turn out any differently? Who will need to get shot before the public realizes how ridiculous the arguments of those opposed to same sex marriage are?

Also, as a special message to all of our religious institutions - be careful of what you support now, for later, you will reap the harvest of the seeds of hate. When you have your tax exemption removed because of your involvement in this issue, you will look back and only have yourself to blame. As a species we need to move forward in harmony. Marriage is not a zero sum game, it is non-zero sum where your support and understanding now will pay dividends to all of us later. Mark my words, those who oppose us will never gain the benefits of the LGBT community dollar, business or network. We are well educated, affluent and highly brand loyal - all of the marketing research proves it. So check back and if others have ideas for how to move this along, please comment.

Natural, Easy Transition. . .

2009-11-02T18:57:00.001-08:00

Anthony left today. He flew back to London to convert his FAA licenses over to the JAA in the UK. In addition, his visa was up, so he needed to go renew it. What happens during this process should be "easy and natural" but as in many things, it is harder to have your partner gone than here. I'm sure many in a relationship (and some who aren't) understand. I really look forward to him being gainfully employed!

The issues of work, immigration and pay are critical for many businesses and industries. Who is willing to do the work, who is qualified to do the work and what is reasonable compensation?

This certainly isn't confined to pilots. There are many highly technical or trained jobs which have more demand than supply, as there are those in which unskilled labor is aggressively sought out by immigrants. Should be be protectionist in our workplace? I am not so sure. One of the issues facing small business is the level of expectation of employees: benefits, salary (or any compensation), vacation, sick leave, etc. . Dovetail this with the expectation of our government to tax the owners, the business itself and the employees, that is a lot of friction to producing quality goods and services. Perhaps we should be less forceful in controlling who is eligible "to work" and instead allow the business to decide who the best employees are. Wouldn't that make more sense?