Monday, January 10, 2011

Consultant or Trainer?

Being a business consultant is a lot like being a personal trainer. There are two traits in highly successful clients: #1 - They show up on time and ready to do the work. #2 - They are compliant and do what you tell them to do. Successful trainers have it pretty easy, they know how to train the whole client.

As a consultant or trainer, you have to first listen, then direct your client into new directions and behaviors.

It amazes me how many entrepreneurs and small business owners blame others or external circumstances for their lack of success. The reality is YOU are your own slow step. You are the one who prevents your business from growing. Hire someone to help you and then get out of the way. Do what they tell you! It will work out. Promise.

If you want to lose weight, you have to reduce your caloric intake, manage your diet and workout. You don't get that incredible body just by coincidence - you WORK to attain it. Your business is also a reflection of you. What you put into is what you get out of it. Why would your business be any different.

With that said, the issue of compliance matches the basic action of execution. Many of us know what to do, but can't execute on the plan we have, for our bodies or our business. That is why you hire experts. So hire them, let them do their job and just do what they say. You know it is right anyway.

Oh, and one tip for training and weightlifting - when you feel like whining or quiting, just say to yourself, "SHUT UP body and do what I tell you!"

No comments: