Wednesday, October 28, 2009

Phishing


So today I had a phishing attack on Twitter. Bizarre that people feel the need to try to capture my personal information. Or is it?

Twitter allows for many of us an unbridled sense of extroversion. We simply share often in a stream of consciousness, but much of what we provide on Twitter, including blog links, friends and access to potential consumers is worth a lot of money. Disregard them getting my banking information, my identity has value. My connections and content has value. To pretend to be me or to splash communications out there as if it was me is very frightening for the identity that is my personal brand (and thus my company brand.) Definitely disturbing.

Have you been subject to a phishing attack?

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